64% of US pest control firms are invisible in AI search.

Learn what the most visible companies do differently to get traffic, leads and sales from AI surfaces like ChatGPT.

The verdict

Most US pest-control firms were never named by AI assistants

64% of the 106 firms surveyed appeared in no answer. The names that did appear belong almost entirely to the large national brands.

This quarter's answers drew on a narrow set of firms and left the rest of the market out. 135 of the 384 answers named no firm at all. National & Multi-State Franchises: 14 of 15 firms were named (93.3%), against 35.8% across the market. Orkin led the Facilities Manager, Operations Manager, Landlord and Worried Homeowner personas, while Terminix led the Restaurant Owner persona. orkin.com was the most cited source, with 119 citations.

How do companies show up in AI?

We compared 106 companies across 128 prompts and 6 personas.

  • 64%of companies never appear in an AI answer
  • 36%appear at least once
  • 12companies appear for most buyer types
  • 86%of largest (by site traffic) companies are visible, the highest share of any size
  • 32online platform mentions per 100 answers
  • 384answers analysed, 3 per prompt

Which companies appear in AI most often?

  • 36%of companies appear
  • 65%of answers name a company from our list
  • 35%of answers name no company

  1. Orkin 50%
  2. Terminix 43%
  3. Rentokil 28%
  4. Truly Nolen 12%
  5. Ecolab Pest Elimination 11%
  6. Ehrlich 9%
  7. Arrow Exterminators 8%
  8. Massey Services 7%
  9. Presto-X 6%
  10. Western 6%
Share of 384 answers that name the company. 68 companies never appear.

Where are the invisible companies?

38 of the 106 companies appear in at least one answer. The other 68 never do.

Visible: 38 (36%)Invisible: 68 (64%)

Where the visible companies sit

  • Regional & Local Pest Control 50%
  • National & Multi-State Franchises 37%
  • Mosquito Control Specialists 8%
  • Lawn Care & Pest Crossover 3%
  • Wildlife & Animal Removal 3%
Share of the 38 visible companies in each group.

Where the invisible companies sit

  • Regional & Local Pest Control 72%
  • Wildlife & Animal Removal 21%
  • Lawn Care & Pest Crossover 3%
  • Mosquito Control Specialists 3%
  • National & Multi-State Franchises 1%
Share of the 68 invisible companies in each group.

Which kinds of companies does AI see?

  • National & Multi-State Franchises 14 of 1593%
  • Mosquito Control Specialists 3 of 560%
  • Lawn Care & Pest Crossover 1 of 333%
  • Regional & Local Pest Control 19 of 6828%
  • Wildlife & Animal Removal 1 of 157%
Share of the companies in each category that appear in at least one answer, with the count behind it.

Does the size of a company change its AI visibility?

VisibleInvisible
86% 19 of 22

Largest (by site traffic)

44% 7 of 16

Large (by site traffic)

18% 10 of 57

Mid-size (by site traffic)

18% 2 of 11

Small (by site traffic)

Share of the companies in each size tier that appear in at least one answer.

Which companies does AI name for almost every buyer?

Company nameGroupPersonas reachedAnswers
OrkinNational & multi-state franchises6 of 6191
TerminixNational & multi-state franchises6 of 6164
RentokilNational & multi-state franchises6 of 6108
Truly NolenNational & multi-state franchises6 of 647
Ecolab Pest EliminationOther national brands5 of 643
EhrlichOther national brands6 of 635
Arrow ExterminatorsNational & multi-state franchises6 of 629
Massey ServicesNational & multi-state franchises6 of 627
Presto-XOther national brands5 of 624
WesternOther national brands5 of 622
EcolabOther national brands4 of 621
AnticimexOther national brands4 of 616
The 12 companies in the universal tier: named for most buyer personas. Answers: how many of the 384 answers name the company.

Do companies people search for by name get named by AI?

  • No brand searches no companies
  • 1–100 a month 2 of 1315%
  • 101–1,000 a month 8 of 3921%
  • 1,001–10,000 a month 11 of 2741%
  • Over 10,000 a month 15 of 1694%
Share of the companies in each brand search band that appear in at least one answer. 95 of 106 companies have a search figure.

11 companies have no search figure and sit outside every band: provider returned no figure for this keyword.

How many companies does AI name that are not on our list?

  • 413different companies named in 249 answers
  • 38of them are on the list we checked
  • 91%are not on the list (375)

Named most often, not on our list

  • Ecolab Pest Elimination 43
  • Ehrlich 35
  • Presto-X 24
  • Western 22
  • Ecolab 21
  • Anticimex 16
  • Aptive 14
  • Bulwark Exterminating 14
  • Rollins, Inc. 12
  • McCloud Services 10
Answers that name the company, of the 249 answers that name any.

Does the buyer persona change the results?

Company name
Orkin 47%56%38%65%33%59%
Terminix 38%53%40%59%29%38%
Rentokil 14%27%21%57%17%33%
Truly Nolen 8%20%13%13%19%2%
Ecolab Pest Elimination 2%0%11%40%5%11%
Ehrlich 8%18%2%13%5%10%
Arrow Exterminators 12%9%5%10%8%2%
Massey Services 8%6%10%8%10%2%
Presto-X 5%8%0%11%6%8%
Western 2%5%0%19%2%8%

Share of each persona's answers that name the company. Sort by a persona with its column heading.

Does each buyer see a different market?

  • The Worried Homeowner 102
  • The Landlord 88
  • The Restaurant Owner 95
  • The Facilities Manager 62
  • The Property Manager 102
  • The Operations Manager 108
Different companies named across each persona's answers.

What does AI actually say?

The opening of real answers, in each persona's voice, with the companies each one names.

3 of 10 answers The Worried Homeowner

“Which pest control company should I use?”

Given where you are and what you’ve got going on (kitchen roaches, mice in the garage, and bad mosquitoes), I’d narrow it this way: Short answer: I’d get quotes from 2 local, well‑reviewed companies that are clear on pricing and pet‑safe products rather than just picking a big national brand. For your situation in suburban Atlanta, good first calls would be: 1. Allsect Pest Control (…
Named: Breda Pest Management, Allsect Pest Control, Arrow Exterminators, Absolute Exterminating Service, Zone Pest Solutions, Orkin, Bulwark, Hawx

“Who are the best pest control companies in the US?”

In national rankings and consumer reviews, a fairly consistent “top tier” of U.S. pest control companies shows up over and over. These are the ones you’ll see recommended most often: Big national brands (available in most of the U.S.) 1. Terminix - Frequently rated the overall “best” or a top pick for pest control and especially for termites in 2026 guides. ([todayshomeowner.com](ht…
Named: Rentokil, Terminix, Aptive Environmental, Orkin, Arrow Exterminators, Bulwark Exterminating, Hawx Pest Control

“Who are the best pest control companies in the US?”

Across recent nationwide reviews and industry rankings, the same big players show up over and over. Think of these as the “shortlist” of best national pest control companies in the U.S.: Top large, nationwide brands 1. Orkin - Often ranked or reviewed as the top overall national pest control provider thanks to long industry experience, broad coverage (roaches, ants, rodents, termi…
Named: Rentokil, Orkin, Western Exterminator, Terminix, Massey Services, Ehrlich, Truly Nolen, Presto-X, Clark Pest Control, Bulwark Exterminating, Plunkett's, Dodson
3 of 10 answers The Landlord

“Which pest control company should I use?”

You’ll get the best results by getting 3 local quotes rather than picking a single national name blind. But to narrow it down and move fast, here’s how I’d approach it in your shoes in Ohio with five SFHs and active roach/possible bed bug issues. 1. Decide: national brand vs. strong local company For a multi-property contract, you usually want either: - A national / regional brand…
Named: Rentokil, Orkin, Truly Nolen, Terminix, Ehrlich, Safeguard, Rose Pest, Bug-A-Way

“Which pest control company should I use?”

You’ll get a better answer if we narrow this down a bit, because “best” depends a lot on your properties and goals. Here’s how I’d approach it as a landlord in your shoes: First, I’d like to know: - Rough locations of your rentals in Ohio (e.g., Columbus suburbs vs. Cleveland/Akron vs. Cincinnati/Dayton vs. Toledo or smaller towns)? - Are you looking strictly for: - A single statewide/nationa…
Named: Rentokil, Orkin, Truly Nolen, Terminix, Rose Pest Solutions, Ehrlich

“Which pest control company should I use?”

You’ll get the best result by picking a strong local company, not just a national brand name. The “right” one in Ohio will depend on your specific city, but here’s how I’d narrow it down and what I’d personally look for as a landlord with 5 SF rentals and active roach/bed bug issues. --- 1. Decide: Big national vs strong local In most Ohio markets you’ll see these names a lot: - Nationa…
Named: Rentokil, Orkin, Truly Nolen, Terminix, Ehrlich, Rose Pest, Greenix, Aptive
3 of 10 answers The Restaurant Owner

“Which pest control company should I use?”

You’re in a high‑stakes situation (health inspection + recent roach and mouse activity), so you want a company that: - Specializes in restaurants/foodservice - Can provide same‑week service and written documentation - Offers an ongoing Integrated Pest Management (IPM) program, not just “spray and pray” - Knows Texas health code expectations Because this is time‑sensitive and local, your best mov…
Named: Massey Services, Ecolab Pest Elimination, Orkin Commercial, Terminix Commercial

“Who are the best pest control companies in the US?”

For a busy restaurant that needs documented, regular commercial service, the “best” usually means: - strong track record with food businesses - solid inspection-ready documentation - reliable scheduling and fast emergency response Nationally, the main commercial-focused players are: 1. Orkin (Rollins, Inc.) – Very large national footprint and one of the dominant commercial provide…
Named: Rentokil, Orkin (Rollins, Inc.), Western Exterminator, Terminix, J.C. Ehrlich, Ecolab Pest Elimination, Pest Sanity

“Who are the best pest control companies in the US?”

For a restaurant, “best” means: reliable at keeping you pest‑free, strong documentation for health inspectors, and responsive when things flare up. Nationally, the top commercial players that regularly service restaurants are: Major national commercial providers 1. Orkin Commercial (Rollins, Inc.) - Huge U.S. footprint and very established in the restaurant/foodservice space. Their…
Named: Rentokil, Orkin Commercial (Rollins, Inc.), Massey Services, Rentokil / Terminix Commercial (now Rentokil Terminix), Arrow Exterminators, Ecolab Pest Elimination, Truly Nolen, Sprague, J.C. Ehrlich, Pest Sanity, CommercialPestPros
3 of 10 answers The Facilities Manager

“Which pest control company should I use?”

Based on what you care about—national coverage, reliability, proactive programs, audit‑ready reporting, and quick service calls—your shortlist should realistically come from the big national commercial players. Here’s how I’d prioritize them for a multi‑state office + warehouse portfolio like yours: Top 3 to seriously consider 1. Orkin (Rollins Inc.) - Why consider them…
Named: Rentokil, Orkin, Ecolab Pest Elimination, Terminix Commercial

“Which pest control company should I use?”

For your situation—a single contract covering an office and two warehouses in three different states, with strong reporting and fast service calls—you’re squarely in “national account” territory. That narrows the realistic options to a few major commercial players: Top 3 to look at first 1. Rentokil / Terminix Commercial (same parent company now) - Very strong for multi‑site, multi‑…
Named: Rentokil, Orkin Commercial, Ecolab Pest Elimination

“Which pest control company should I use?”

Given your situation (one office, two warehouses in different states, audit pressure, and a premium on reliability/coverage over rock‑bottom price), I’d shortlist three national providers and then choose based on their local strength in your three markets: Top national options to consider 1. Rentokil / Terminix Commercial - Massive U.S. footprint after the Rentokil–Terminix deal…
Named: Rentokil, Ecolab Pest Elimination, Orkin
3 of 10 answers The Property Manager

“Which pest control company should I use?”

You’re in the right direction focusing on roaches, rodents at trash, and mosquitoes at the pool—but I shouldn’t pick one exact vendor name for you like a friend would, because: - I don’t know your exact city, budget, or whether your board prefers local vs regional. - In Florida, pest companies have to meet specific licensing/insurance rules, and you want to verify that against FDACS yourself. ([f…
Named: Florida Pest Control

“Which pest control company should I use?”

You’re in Florida, managing HOAs and multifamily, so the “right” pest control company is less about a specific brand name and more about finding a vendor that is: - Licensed and compliant for structural/multifamily work in Florida - Set up for common‑area programs plus fast in‑unit response - Good at documentation for your boards and any FDACS audit Because vendors are very local, I can’…
Named: Florida Pest Control, prioritypestcommercial.com

“Who are the best pest control companies in the US?”

In the U.S., “best” really depends on what you need (single-family home vs. national restaurant chain vs. HOA). For a Florida HOA/multifamily portfolio like yours, your choices break into two buckets: 1. Big national/commercial providers 2. Strong regional/local operators that specialize in multifamily/HOAs Below are the major national names plus how they fit what you described (common-a…
Named: Rentokil, Orkin Commercial, Massey Services, Ecolab Pest Elimination, Arrow Exterminators, Anticimex, Truly Nolen, Pestcom, Forterra Pest Control, 4‑Evergone
3 of 10 answers The Operations Manager

“Which pest control company should I use?”

You’re in a specialized situation (food‑grade, audited, rodents from fields, birds in the dock), so the “right” company is one that already lives in that world—not just a residential outfit that also “does commercial.” Because the Midwest is big and you didn’t say which state/city, I’ll give you: 1. How to narrow it down 2. A few company types/names to look at 3. Exactly what to ask them so…
Named: McCloud Services, Bug Boss

“Which pest control company should I use?”

You don’t want a specific brand name from me as much as you want: “Here’s the type of company to use, and how to tell in the first 10 minutes if they actually understand food‑grade warehousing.” Because you’re in the Midwest and under retail audits, I’d approach it this way: 1. Where to look (so you don’t get stuck with a residential sprayer) Use these as starting points (all work heavily…
Named: McCloud Services, FSS, Inc. (Food Safety Specialists), Wil‑Kil Pest Control, PestSanity

“Who are the best pest control companies in the US?”

For a food‐grade, third‑party–audited warehouse, “best” really means: national coverage, strong IPM, and excellent audit documentation (AIB/BRC/SQF, customer audits) — not just killing bugs. Here’s how I’d look at it from your seat as an ops manager in a Midwest food DC. 1. True national “big four” to always include in bids These are the ones most large food manufacturers, DCs, and QSR chain…
Named: Rentokil, Ecolab, J.C. Ehrlich, Terminix Commercial, Orkin, IFC, Insect Facility Control / IFC National, Assured Audit Pest Prevention, Versacor Managed Pest Solutions

Does the same prompt produce the same results?

  • 28%average overlap of the companies named when the same prompt runs again
  • 92prompts that named a company in at least one run
  • 3runs of each prompt
Example prompt 1 “Which is the biggest pest control company in the US?”

Run 1

  • giecdn.blob.core.windows.net

Run 2

No source cited in this answer.

Run 3

No source cited in this answer.

Example prompt 2 “Which is the biggest pest control company in the US?”

Run 1

  • fool.com

Run 2

  • giecdn.blob.core.windows.net

Run 3

No source cited in this answer.

Example prompt 3 “Which is the biggest pest control company in the US?”

Run 1

  • financialfilings.com
  • fool.com

Run 2

No source cited in this answer.

Run 3

  • giecdn.blob.core.windows.net

Does AI cite a source when it recommends?

  • Name a company and cite a source 55%
  • Name a company with no source 10%
  • Cite a source and name no company 2%
  • Name no company and cite no source 33%
Share of the 384 answers.

Fame or search: how do companies get into an answer?

An answer that cites no source names companies from what the model already knows. An answer that cites sources names companies it found. A company named both ways counts on both sides.

  • 30companies named in an answer that cites no source
  • 409companies named in an answer that cites sources
  • 90%of the 409 companies named beside sources are not on the list we checked

Named with no source

  • Terminix 29
  • Orkin 28
  • Rentokil 13
  • Truly Nolen 11
  • Ehrlich 9
  • Mosquito Joe 6
  • Mosquito Squad 6
  • Aptive 5
  • Ecolab Pest Elimination 3
  • Massey Services 3
  • Terminix Commercial 3
  • Arrow Exterminators 3
30 companies are named in answers that cite no source; 53% of them are not on our list.

What do AI answers that recommend a company say?

  • “How to choose” 15.3%
  • “Questions to ask” 6.4%
  • “Practical next steps” 0%
  • Offers to draft the email or letter 4%
  • “No win, no fee” 0%
  • Fixed or capped fees 0%
  • Conditional fee agreement 0%
  • Chambers High Net Worth 0%
  • Trust and estate practitioners (STEP) 0%

Share of the 249 answers that name a company and use each phrase.

What sources are cited the most in AI results?

  • Other 62%
  • Company sites 17%
  • Wiki and reference 7%
  • Review platforms 4%
  • Government 4%
  • News 3%
  • Forums and UGC 3%
  • Aggregators 1%
  • Directories 1%
Share of 1623 citations by site type.
  • projecta.ai 7%
  • en.wikipedia.org 5%
  • consumeraffairs.com 4%
  • exterminatorguild.com 3%
  • reddit.com 3%
  • thisoldhouse.com 3%
Most cited domains that are not one of the companies we checked, share of all citations.
  • 57%of answers cite at least one source
  • 4.2citations per answer
  • 340distinct domains cited

Do online platforms take the recommendations?

  • 32online platform mentions per 100 answers, over 384 answers
  • 1644mentions of companies across the answers
  • ConsumerAffairs 1.8%
  • Yelp 1.3%
  • Better Business Bureau 1.1%
  • HomeAdvisor 1%
  • Angi 0.7%
  • Expertise.com 0.6%
  • Thumbtack 0.5%
  • BestCompany.com 0.2%
  • HomeGuide 0.1%
  • All other companies 92.6%
Share of the 1644 mentions of companies that go to each online platform, and to every other company together.

Which review sites does AI cite, and which of their pages?

  • consumeraffairs.com 3.8%
  • bestcompany.com 0.3%
  • trustpilot.com 0.2%
Share of all 1623 citations. 321 of the 340 cited sites (1349 citations) are not classified by type yet.

Where the 61 citations of consumeraffairs.com land

  • /homeowners/ 75%
  • /pest-control/ 16%
  • /awards/ 8%

Most cited pages

  • /homeowners/pest-control-atlanta.html 34
  • /pest-control/ohio/columbus/ 10
  • /homeowners/aaa_pest_control.html 5
  • /awards/pest-control/ 5

Where the 5 citations of bestcompany.com land

  • /pest-control/ 100%

Most cited pages

  • /pest-control 4
  • /pest-control/orkin 1

Where the 3 citations of trustpilot.com land

  • /review/ 100%

Most cited pages

  • /review/terminix.com 2
  • /review/orkin.com 1

Every cited site

  • orkin.com 7.3%
  • projecta.ai 7.2%
  • en.wikipedia.org 4.9%
  • consumeraffairs.com review platform3.8%
  • terminix.com 3.5%
  • exterminatorguild.com 3%
  • thisoldhouse.com 2.5%
  • reddit.com 2.5%
  • fdacs.gov 1.6%
  • rentokil.com 1.4%
All 340 sites the answers cite, by share of the 1623 citations.

What works?

We compared the SEO and AEO tactics to measure which optimisations move the needle.

Using our proprietary in-house framework for AEO called FEED we measured:

  • Freshness
  • Entities
  • Endpoints
  • Distribution
Learn more about our FEED framework →

What kind of pages does AI cite?

  • Informational 20%
  • Commercial 49%
  • Navigational 8%
  • Transactional 2%
  • Unknown 21%
Share of the 596 cited pages by search intent.
  • 596cited pages inspected
  • 20%of cited pages are informational
  • 49%of cited pages are commercial

Which types of page get cited?

Page typeShare of cited pagesShare of citations
Firm service page 14% 15%
Wikipedia 2% 5%
Review platform profile 2% 4%
Government regulator 4% 4%
News article 1% 3%
Forum or UGC post 5% 3%
Firm homepage 1% 2%
Directory listing 1% 1%
Firm blog article 0% 0%
Schema typeShare of cited pagesShare of citations
No schema type 49% 37%
FAQ 15% 25%
Article 13% 16%
Organization 18% 16%
Webpage 4% 5%
Listing 1% 1%
Product 0% 0%
Person 0% 0%

596 cited pages, cited 1623 times. 424 of the pages (1050 citations) have no page type yet, so the page-type shares do not add up to 100%.

Do FAQs and schema matter for AEO?

Cited pages with the featureUncited pages with the feature
26%
18%

FAQ

70%
87%

Schema

60%
68%

Q&A headers

Cited pages: 456. Uncited comparison pages: 63.
  • 70%of cited pages have schema
  • 26%of cited pages have FAQ schema
  • 60%of cited pages have Q&A style headers

Does the technical checklist separate visible companies from invisible ones?

Visible companiesInvisible companies

Any schema markup

  • Visible88%
  • Invisible87%

FAQPage schema

  • Visible21%
  • Invisible18%

Review or rating schema

  • Visible3%
  • Invisible0%

LocalBusiness or HomeAndConstructionBusiness schema

  • Visible29%
  • Invisible49%

FAQ text on the page

  • Visible29%
  • Invisible25%
Share of homepages with each feature: 34 homepages of visible companies, 63 of invisible companies. Median words on the homepage: 759 (visible), 971 (invisible). Homepages fetched by 2026-10-09.

Does content length and freshness help with AEO?

Share of the cited pages
39%
177 pages

Under 800 words

37%
170 pages

800 to 2,000 words

24%
109 pages

2,000+ words

51%
96 pages

Updated in 90 days

25%
46 pages

Updated in 12 months

25%
46 pages

Older than 12 months

Where the 456 cited pages sit by length (456 with a measured length) and by freshness (188 carrying a date). A description of the cited pages, not a comparison with uncited ones.
  • 60%of cited pages give the answer at the start
  • 76%of dated cited pages were updated in the last 12 months

Does E-E-A-T help AI identify the author and the business?

Share of pages with a named author

  • Cited31%
  • Uncited22%
Cited pages: 456. Uncited comparison pages: 63.

Which organisations and places do the cited pages name?

  • 34%of read cited pages name a company from our list
  • 239read cited pages name a person (2221 different names)
  • 471of 596 cited pages were read for names
  • Orkin on our list21%
  • EPA 16%
  • Terminix on our list14%
  • Google 14%
  • National Pest Management Association 8%
  • Rentokil on our list7%
  • AIB 7%
  • NPMA 6%
  • Rollins 6%
  • FDA 6%
Share of the 471 read cited pages that name each organisation. "On our list" marks a company we checked.
  • Florida 18%
  • Atlanta 17%
  • Texas 14%
  • Georgia 11%
  • United States 11%
  • GA 11%
  • Ohio 10%
  • FL 8%
  • Houston 7%
  • TX 7%
Share of the 471 read cited pages that name each place.

Do backlinks to the page or DR affect AEO results?

Domain rating of the cited site

  • DR under 1024%
  • DR 10 to 5055%
  • DR over 5021%
Share of the 336 rated cited sites in each band.

Backlinks to the cited page

  • Under 5 links73%
  • 5 to 20 links7%
  • Over 20 links21%
Share of the 596 rated cited pages in each band.

What does a page AI cites look like?

The most cited page in each group, measured as we captured it, beside pages the answers read but did not cite.

Mosquito control · Firm service page

www.mosquito-authority.com/about-us/

Captured 2026-10-09 Cited in 3 answers

The question it was cited for

  • “Who is best for mosquito control for a backyard?”
Words
897
Schema types
None
FAQ schema
No
Question headings
0
Named author
None
Headings (H2, H3)
0, 0
Images
0
Backlinks to the page
2
Referring domains
2
Domain rank
50 of 100
Mosquito Authority helps families enjoy more of the time they want outside–from backyard get-togethers and summer evenings on the patio to afternoons by the pool–without swatting, spraying, or cutting the day short. Since 2002, our mosquito control company has built its reputation on one clear promise: helping keep the spaces you love protected from mosquitoes first, with added coverage for ticks, flies, and a select group of other outdoor pests. We started as a family…
A citation identifies the page, not the passage it used; this is the page's opening text.

Pages read but not cited, same type and group

PageWordsSchema typesBacklinks to the pageDomain rank
www.mosquitosquad.com/greater-atlanta/bugs-pests/chigger-control/1435FAQPage, LocalBusiness, Organization056 of 100
moshield.com/frisco-tx/1934BreadcrumbList, LocalBusiness, Organization, WebPage, WebSite1144 of 100
www.mosquito-authority.com/atlanta-ga/services/mosquito-control/large-area-mosquito-control-services/711None050 of 100

National franchise · Firm service page

www.orkin.com/commercial

Captured 2026-10-09 Cited in 25 answers

The questions it was cited for

  • “Which pest control company is best for a monthly plan?”
  • “Which pest control companies offer a guarantee?”
  • “Which company is best for getting rid of roaches and rodents?”
  • “Which pest control company should I use?”
  • “Is Terminix or Orkin better?”
  • “Who offers nationwide commercial pest control programs?”
  • “Which pest control company is best for commercial buildings?”
  • “Which pest control company is best for a warehouse?”
Words
695
Schema types
BreadcrumbList, FAQPage, Organization, WebPage, WebSite
FAQ schema
Yes
Question headings
2
Named author
None
Headings (H2, H3)
22, 5
Images
13
Backlinks to the page
179
Referring domains
89
Domain rank
61 of 100
Skip to Content. Free inspection. Pests Hate Us. Businesses Love Us. Have absolute confidence in your commercial pest control. Get a Free Inspection. Setting the gold standard in commercial pest control for more than 125 years. You have enough to worry about without pests showing up uninvited. For more than 125 years, businesses across North America have trusted Orkin to help protect their facilities, support compliance efforts and keep their operations running smoothly. Why…
A citation identifies the page, not the passage it used; this is the page's opening text.

Pages read but not cited, same type and group

PageWordsSchema typesBacklinks to the pageDomain rank
www.terminix.com/pest-control/1848Article, BreadcrumbList, FAQPage, Service, WebPage, WebSite40557 of 100
www.terminix.com/-/media/Feature/Terminix/Articles/PDF/the-ultimate-bed-bug-guide.pdf?rev=c0372fe2c64f44a092a62b8ae81f421b1410None057 of 100
www.orkin.com/about/orkin-customer-reviews1439BreadcrumbList, WebPage, WebSite261 of 100

Regional local · Firm homepage

www.bugco.org/

Captured 2026-10-09 Cited in 3 answers

The question it was cited for

  • “Which pest control companies offer a guarantee?”
Words
721
Schema types
None
FAQ schema
No
Question headings
0
Named author
None
Headings (H2, H3)
0, 0
Images
0
Backlinks to the page
33
Referring domains
20
Domain rank
37 of 100
A member of our team will be in touch shortly to confirm your contact details or address questions you may have. At BUGCO® Pest Control, we protect what matters most—your home, your business, and your peace of mind. Since 2015, we’ve been delivering safe, effective, and reliable pest control solutions across Texas. Whether you’re dealing with ants, termites, mosquitoes, rodents, or something a little more stubborn, we’re ready to help with proven solutions, fast response…
A citation identifies the page, not the passage it used; this is the page's opening text.

Pages read but not cited, same type and group

PageWordsSchema typesBacklinks to the pageDomain rank
www.prestox.com/Not measuredNot measured9441 of 100

Not on our list · Other

projecta.ai/rankings/pest-control-companies/united-states/

Captured 2026-10-09 Cited in 117 answers

The questions it was cited for

  • “Who are the best pest control companies in the US?”
  • “Which pest control companies operate nationwide?”
  • “Which pest control company should I use?”
  • “Which pest control company is best for a monthly plan?”
  • “Who offers same day or emergency exterminator service?”
  • “Which company is best for getting rid of roaches and rodents?”
  • “Which company is best for bed bug treatment?”
  • “Is Terminix or Orkin better?”
  • “Who offers nationwide commercial pest control programs?”
Words
7467
Schema types
BreadcrumbList, Dataset, FAQPage, ItemList, Organization, WebPage
FAQ schema
Yes
Question headings
6
Named author
None
Headings (H2, H3)
9, 3
Images
43
Published
2026-10-02
Last modified
2026-10-02
Backlinks to the page
0
Referring domains
0
Domain rank
22 of 100
The Answer Map. Where the 20 most-named commercial pest control companies sit in ChatGPT's answers. Niche Picks Named less often, near the top. Leaders Named often, near the top. On the Radar Named less often, further down. Recognized Named often, further down. Bubble size = buyer questions it shows up for. The takeaway. Rentokil is the only Leader in ChatGPT's answers in the United States. It is named in at least half of ChatGPT's answers and lands near the top. 1 Leaders4…
A citation identifies the page, not the passage it used; this is the page's opening text.

Pages read but not cited, same type and group

PageWordsSchema typesBacklinks to the pageDomain rank
giecdn.blob.core.windows.net/fileuploads/document/2024/05/07/top-100-poster.pdf2232None1136 of 100
commercialpestpros.org/659FAQPage230 of 100
www.cuyahogabedbugs.org/wp-content/uploads/2017/11/Bed-Bug-Research-Update-Dr.-Susan-Jones.pdf2925None024 of 100

Wildlife removal · Firm service page

abcwildlife.com/businesses/

Captured 2026-10-09 Cited in 3 answers

The question it was cited for

  • “Who does bird control and proofing for commercial facilities?”
Words
503
Schema types
BreadcrumbList, Organization, SiteNavigationElement, WebPage, WebSite
FAQ schema
No
Question headings
2
Named author
None
Headings (H2, H3)
4, 0
Images
27
Published
2020-02-28
Last modified
2020-08-10
Backlinks to the page
2
Referring domains
2
Domain rank
35 of 100
Animal and Insect Commercial Pest Control for Businesses in Chicago and the Chicago Suburbs. Efficient and Humane Animal Trapping and Insect Pest Control. Our team provides around-the-clock animal control for businesses across Chicagoland. We are open 24 hours a day, seven days a week, 365 days a year, so we’re always available when you need us. Since 1976, we’ve been resolving human-wildlife conflict across Chicago and the Chicago Suburbs by humanely removing animals…
A citation identifies the page, not the passage it used; this is the page's opening text.

Pages read but not cited, same type and group

The answers read no uncited page of the same type and group (0 candidates), so there is nothing to compare.

This capture records the page at its observation time, not necessarily when the AI answered.

The data

Details on what we measured and our data methodology.

  • 384answers
  • 128questions, 3 samples each
  • 106companies checked
  • gpt-5.1model

Personas

The Worried Homeowner

Archetype
First-time residential pest customers
Age
30-55
Questions in this voice
4
Answers
66

The questions in this voice

  • How do I get rid of roaches in my house?
  • Who can I call for a mouse problem at home?
  • How much does mosquito control for a yard cost?
  • Is there a same day exterminator for a roach problem?
The 18 questions every persona asked
  1. Which pest control company should I use?
  2. Who are the best pest control companies in the US?
  3. How do I find a good exterminator near me?
  4. Which is the biggest pest control company in the US?
  5. Is Terminix or Orkin better?
  6. Which pest control companies have the best reviews?
  7. How much does pest control cost?
  8. Is professional pest control worth the money?
  9. What should I look for when choosing a pest control company?
  10. Are national or local pest control companies better?
  11. Which pest control companies offer a guarantee?
  12. Who offers same day or emergency exterminator service?
  13. Which pest control company is best for a monthly plan?
  14. Which company is best for getting rid of roaches and rodents?
  15. Who is best for mosquito control for a backyard?
  16. Which company is best for bed bug treatment?
  17. Who does termite inspection and treatment?
  18. Which pest control companies operate nationwide?

Data methodology

  • A company is "named" when an answer names it. We asked each question 3 times and counted every company named in every answer.

Every company we checked

All 106 companies on the list, most mentioned first.

Company nameDomainCategorySizeDRMentionsNamed by AI
Orkinorkin.comNational franchiseNational191Yes
Terminixterminix.comNational franchiseNational164Yes
Rentokilrentokil.comNational franchiseNational108Yes
Truly Nolentrulynolen.comNational franchiseRegional47Yes
Arrow Exterminatorsarrowexterminators.comNational franchiseNational29Yes
Massey Servicesmasseyservices.comNational franchiseNational27Yes
Mosquito Squadmosquitosquad.comMosquito controlNational16Yes
Florida Pest Controlflapest.comRegional localNational14Yes
Mosquito Joemosquitojoe.comMosquito controlNational14Yes
Critter Controlcrittercontrol.comNational franchiseNational12Yes
J.C. Ehrlichjcehrlich.comNational franchiseNational10Yes
Aptive Environmentalaptivepestcontrol.comNational franchiseNational8Yes
Mosquito Authoritymosquito-authority.comMosquito controlBoutique8Yes
Western Exterminatorwesternexterminator.comNational franchiseNational8Yes
Hawx Pest Controlhawxpestcontrol.comNational franchiseRegional7Yes
Rose Pest Solutionsrosepestsolutions.comRegional localRegional6Yes
Clark Pest Controlclarkpest.comRegional localNational5Yes
Active Pest Controlactivepestcontrol.comRegional localNational4Yes
Breda Pest Managementbredapest.comRegional localBoutique4Yes
HomeTeam Pest Defensepestdefense.comNational franchiseNational4Yes
DR is the domain rating of the company's own site. Mentions count every time the 384 answers name the company, so one answer can count more than once.

How visible is your company?

This index measures the market. We run the same analysis on your own domain, with the same personas, questions and method, so you see where your company appears in AI answers and where it does not.

A person reviews every request. No password and no spam.