Grow your business with search and AI
Type A help established businesses sell more with SEO and AEO.
Our agentic journey
Type A are becoming an agentic digital marketing agency by using our tried and tested frameworks to build agentic workflows to deliver more SEO, GEO and Digital PR work than before. Follow our journey and subscribe to our release notes to keep up to date with the latest agentic innovations we are publishing to help our clients gain the competitive edge.
The engine room
An agentic company should make its agents check their own homework. So ours do.
v2.4 ReportingIndustrialising reporting
A report used to be a hand-built page. Now it is data plus a library of modules, produced, updated and published automatically, for every industry our clients are in.
v2.2 Auditing & VisibilityThe Audit Engine
We turned the industry-level visibility study into a client-level one: point it at a URL, get back an audit deck of changes the client can make today.
v2.0 OperationsAn operating system for the agency
We have always been framework-forward. That is exactly why becoming an agentic business is an evolution for us, not a reinvention.
v1.5 Digital PRDigital PR, productised
Data journalism lets you send 500 journalists 500 different stories, each about the single data point only they care about. Scale without spam or slop.
v1.3 Platform & TechOne platform to run the agency
A single place that holds the plan, and a single way for the team to talk to it in plain language.
v1.0 Account ManagementExpert Line
A client's real knowledge often lives in the heads of people who will never sit at a laptop and annotate a document because they are busy actually running the business instead of making marketing decisions. So we met them where they were: a text, then a phone call.
v0.9 Account ManagementSelf-healing client knowledge
Building a compounding client knowledge base that grows organically as we interact with the client across communication surfaces.
v0.7 Platform & TechRebuilding our own website on an agentic stack
We moved typeamedia.net off WordPress and onto EmDash, an agentic CMS, as part of a dogfooding exercise to make our own marketing stack agentic.
v0.6 Content ProductionThe agent learns to edit live pages, and link with confidence
Good writing is actually good editing. So we built an agent to help us get there faster.
v0.4 Auditing & VisibilityKeyword Universe: the research foundation
Keyword research is at the core of SEO and GEO as the outputs dictate the direction of the entire campaign.
v0.3 Content ProductionThe content agent: from brief-writer to writing engine
AI content is synonymous with slop. And SEO people are the purveyors of said slop. So we engineered away the tedious bits of content production whilst keeping a human in the loop so the content remained creative, interesting, readable and slop proof.
v0.1 Auditing & VisibilityThe first AI Visibility Index
Measuring who AI names when people ask about a whole industry. We started with property.
How we work
We work to standardised frameworks and deliver bespoke work. Our frameworks create clear paths to delivering SEO, GEO and Digital PR work inline with our clients strategies. Each framework takes an abstract concept and boils it down to it's primitives to allow our human specialists and agents to work seamlessly together. Our frameworks are our USP — no other agency has committed this level of obsession into each client deliverable.
Research · Evaluation · Strategy · Tactics
The strategy and audit phase — defining the highest-leverage SEO and AEO tasks before any work starts.
Broken site · On-page · Off-page · Measurement
The implementation phase, delivered in six-week cycles.
Frequency · Entities · Endpoints · Distribution
Our AI optimisation framework — built to increase citations in AI surfaces like ChatGPT.
Discovery · Ideation · Sign-off · Creation · Outreach
Our PR strategy for developing data-journalism assets that earn world-class links.
Data · Design · Development · Deployment
The delivery mechanism for building interactive data-journalism pieces that win world-class links.
Client success stories
The results we've driven for established brands across multiple industries.
New from the blog
Google Search Liaison Reveals the Future of Search
Why is Reddit everywhere in the SERPs and why aren't AI overviews in search console?
Wordpress Turns off the Taps on WPengine
This week Wordpress has banned WPengine from accessing it's repositories.
Google's new AI Update could be a Gamechanger...just not for SEOs
Learn about the new AI overviews that are taking over the search results.
Become a Type A client
Tell us where you want to grow. We'll show you how search and AI get you there.
Request a proposal