Grow your business with search and AI

Type A help established businesses sell more with SEO and AEO.

Trusted by BrewDog, eBay, Just Eat, Cambridge and more Trusted by BrewDog, eBay, Just Eat, Cambridge and more

Our agentic journey

Type A are becoming an agentic digital marketing agency by using our tried and tested frameworks to build agentic workflows to deliver more SEO, GEO and Digital PR work than before. Follow our journey and subscribe to our release notes to keep up to date with the latest agentic innovations we are publishing to help our clients gain the competitive edge.

v2.6 Platform & Tech

The engine room

An agentic company should make its agents check their own homework. So ours do.

v2.4 Reporting

Industrialising reporting

A report used to be a hand-built page. Now it is data plus a library of modules, produced, updated and published automatically, for every industry our clients are in.

v2.2 Auditing & Visibility

The Audit Engine

We turned the industry-level visibility study into a client-level one: point it at a URL, get back an audit deck of changes the client can make today.

v2.0 Operations

An operating system for the agency

We have always been framework-forward. That is exactly why becoming an agentic business is an evolution for us, not a reinvention.

v1.5 Digital PR

Digital PR, productised

Data journalism lets you send 500 journalists 500 different stories, each about the single data point only they care about. Scale without spam or slop.

v1.3 Platform & Tech

One platform to run the agency

A single place that holds the plan, and a single way for the team to talk to it in plain language.

v1.0 Account Management

Expert Line

A client's real knowledge often lives in the heads of people who will never sit at a laptop and annotate a document because they are busy actually running the business instead of making marketing decisions. So we met them where they were: a text, then a phone call.

v0.9 Account Management

Self-healing client knowledge

Building a compounding client knowledge base that grows organically as we interact with the client across communication surfaces.

v0.7 Platform & Tech

Rebuilding our own website on an agentic stack

We moved typeamedia.net off WordPress and onto EmDash, an agentic CMS, as part of a dogfooding exercise to make our own marketing stack agentic.

v0.6 Content Production

The agent learns to edit live pages, and link with confidence

Good writing is actually good editing. So we built an agent to help us get there faster.

v0.4 Auditing & Visibility

Keyword Universe: the research foundation

Keyword research is at the core of SEO and GEO as the outputs dictate the direction of the entire campaign.

v0.3 Content Production

The content agent: from brief-writer to writing engine

AI content is synonymous with slop. And SEO people are the purveyors of said slop. So we engineered away the tedious bits of content production whilst keeping a human in the loop so the content remained creative, interesting, readable and slop proof.

v0.1 Auditing & Visibility

The first AI Visibility Index

Measuring who AI names when people ask about a whole industry. We started with property.

How we work

We work to standardised frameworks and deliver bespoke work. Our frameworks create clear paths to delivering SEO, GEO and Digital PR work inline with our clients strategies. Each framework takes an abstract concept and boils it down to it's primitives to allow our human specialists and agents to work seamlessly together. Our frameworks are our USP — no other agency has committed this level of obsession into each client deliverable.

REST

Research · Evaluation · Strategy · Tactics

The strategy and audit phase — defining the highest-leverage SEO and AEO tasks before any work starts.

BOOM

Broken site · On-page · Off-page · Measurement

The implementation phase, delivered in six-week cycles.

FEED

Frequency · Entities · Endpoints · Distribution

Our AI optimisation framework — built to increase citations in AI surfaces like ChatGPT.

DISCO

Discovery · Ideation · Sign-off · Creation · Outreach

Our PR strategy for developing data-journalism assets that earn world-class links.

4Ds

Data · Design · Development · Deployment

The delivery mechanism for building interactive data-journalism pieces that win world-class links.

Read more about our frameworks →

Become a Type A client

Tell us where you want to grow. We'll show you how search and AI get you there.

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