---
title: "Dentists AI Visibility Index: US, Q4 2026"
publisher: "Type A Media"
sector: "dentists"
sector_label: "Dentists"
country: "us"
country_label: "US"
issue: "q4-2026"
issue_label: "Q4 2026"
published: "2026-10-14T19:50:27Z"
# The dates of the answers the citation overview counts (chapter2.citation_overview.values.answer_window).
answers_collected:
  start: "2026-10-14"
  end: "2026-10-14"
models:
  - "gpt-5.1"
sample:
  answers: 384
  prompts: 128
  shared_prompts_per_persona: 18
  personas: 6
  samples_per_prompt: 3
  companies_checked: 195
version: "sha256:3ad96e130bb8a06d0e6e97b896d8cae2282dd4a6626ce6ec313783f9af85e1d7"
canonical_url: "https://typeamedia.net/reports/ai-visibility-index-dentists/us/"
data_url: "https://agency.typeamedia.net/feeds/avi/dentists/us/q4-2026"
caveats:
  - "One model, gpt-5.1, wrote every answer."
  - "Each question ran 3 times; the 384 answers are 128 questions times 3 samples."
---

# Dentists AI Visibility Index: US, Q4 2026

**93%** of US dental practices are invisible in AI search.

Type A Media AI Visibility Index. This file is the plain-text version of the report page https://typeamedia.net/reports/ai-visibility-index-dentists/us/: the same sections in the same order, with the same figures. The data behind it, as JSON: https://agency.typeamedia.net/feeds/avi/dentists/us/q4-2026

## Get this analysis for your own business

Type A Media offers a free analysis of how AI assistants see your business against this industry report. Get your free report and start tracking your prompts for free: https://report.typeamedia.net/free-analysis/start/1?utm_source=typeamedia.net&utm_medium=avi_report&utm_campaign=dentists-us

## Contents

- [Overview](https://typeamedia.net/reports/ai-visibility-index-dentists/us/#verdict)
- [AI winners](https://typeamedia.net/reports/ai-visibility-index-dentists/us/#industry)
- [Buyer personas](https://typeamedia.net/reports/ai-visibility-index-dentists/us/#buyers)
- [Sources](https://typeamedia.net/reports/ai-visibility-index-dentists/us/#sources)
- [What works](https://typeamedia.net/reports/ai-visibility-index-dentists/us/#whatworks)
- [The data](https://typeamedia.net/reports/ai-visibility-index-dentists/us/#methods)
- [All companies](https://typeamedia.net/reports/ai-visibility-index-dentists/us/#appendix)

## Overview

Page: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#verdict

### Most American dental practices were never named by AI assistants

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#verdict

The verdict, from the writer's copy:

Patients put real questions to an AI assistant, and almost every dental practice in the US was missing from the answers. 93% of the 195 firms surveyed appeared in no answer.

This quarter's answers passed over nearly the whole American dentist market. 181 of the 195 firms in the dentists US map were named in no answer (92.8%). The names that did appear clustered among the dental chains, with Aspen Dental ahead in persona after persona. DSOs & Dental Chains: 9 of 20 firms were named (45.0%), against 7.2% across the market. Aspen Dental led the Dentures vs implants decision persona, named in 25 of that persona's 60 runs (41.7%).

### How do companies show up in AI?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#overview

> **Most dental firms were never named**
>
> The index counted, answer by answer, which dental firms an AI assistant named. 181 of the 195 firms surveyed appeared in no answer.
>
> 114 of the 384 answers named no firm at all (29.7%). A firm in this market should first establish whether any answer names it; for most firms, none did.

We compared 195 companies across 128 prompts and 6 personas.

- **93%** of companies never appear in an AI answer
- **7%** appear at least once
- **12** companies appear for most buyer types
- **46%** of largest (traffic 100,000 and over) companies are visible, the highest share of any size
- **11** online platform mentions per 100 answers
- **384** answers analysed, 3 per prompt

## AI winners

Page: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#industry

### Which companies appear in AI most often?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#industry

> **One firm led every persona ranking**
>
> Every persona table has the same firm at its head. Aspen Dental led the Senior tooth loss persona, named in 25 of its 60 runs.
>
> For the Dentures vs implants decision persona, Aspen Dental led Affordable Dentures & Implants by 16 runs of 60 (26.7 percentage points). A firm offering dentures or implants should measure the ground between itself and both named leaders before deciding where to compete.

- **7%** of companies appear (14 of the 195 companies on the list are named in at least one answer)
- **70%** of answers name a company from our list
- **30%** of answers name no company

#### Companies with the highest overall AI visibility for all buyer types

Answers: how many of the 384 answers name the company. Share: Answers out of 384. The dataset's heatmap carries 40 companies: the universal tier, then the companies named most often. 181 companies on the list never appear.

| Rank | Company | Answers | Share |
| ---: | --- | ---: | ---: |
| 1 | Aspen Dental | 134 | 35% |
| 2 | Heartland Dental | 52 | 14% |
| 3 | Affordable Dentures & Implants | 42 | 11% |
| 4 | Delta Dental | 40 | 10% |
| 5 | Guardian | 31 | 8% |
| 6 | Humana | 27 | 7% |
| 7 | Aetna | 23 | 6% |
| 8 | UnitedHealthcare | 23 | 6% |
| 9 | Cigna | 22 | 6% |
| 10 | MetLife | 20 | 5% |
| 11 | Pacific Dental Services | 20 | 5% |
| 12 | CareCredit | 19 | 5% |
| 13 | Dental Care Alliance | 19 | 5% |
| 14 | PDS Health | 19 | 5% |
| 15 | Advanced Dental Center | 17 | 4% |
| 16 | Cigna Dental | 17 | 4% |
| 17 | Straumann | 17 | 4% |
| 18 | Nobel Biocare | 16 | 4% |
| 19 | MetLife Dental | 15 | 4% |
| 20 | ROE Dental Laboratory | 15 | 4% |
| 21 | MB2 Dental | 14 | 4% |
| 22 | Mortenson Family Dental | 14 | 4% |
| 23 | Western Dental | 14 | 4% |
| 24 | BioHorizons | 13 | 3% |
| 25 | Smile Brands | 12 | 3% |
| 26 | Zimmer Biomet | 11 | 3% |
| 27 | Dentsply Sirona | 10 | 3% |
| 28 | Sonrava Health | 10 | 3% |
| 29 | Aspen | 9 | 2% |
| 30 | National Dentex Labs | 9 | 2% |
| 31 | Louisville Dental ER | 8 | 2% |
| 32 | Aetna Dental | 7 | 2% |
| 33 | Bayshore Dental Studio | 7 | 2% |
| 34 | Dental Design Smile | 7 | 2% |
| 35 | DentaQuest | 7 | 2% |
| 36 | National Dentex Labs (NDX) | 7 | 2% |
| 37 | Osstem | 7 | 2% |
| 38 | Astra Tech | 6 | 2% |
| 39 | ClearChoice | 6 | 2% |
| 40 | Glidewell | 6 | 2% |

#### Companies with the highest overall AI visibility for The Sudden Toothache Sufferer

Answers: how many of this persona's 57 answers name the company, before the sector's name aliases join two spellings of one company. Share: Answers out of 57. The dataset ranks up to 50 companies per persona.

| Rank | Company | Answers | Share |
| ---: | --- | ---: | ---: |
| 1 | Aspen Dental | 21 | 37% |
| 2 | Heartland Dental | 7 | 12% |
| 3 | Affordable Dentures & Implants | 7 | 12% |
| 4 | Delta Dental | 6 | 11% |
| 5 | Humana | 6 | 11% |
| 6 | UnitedHealthcare | 5 | 9% |
| 7 | MetLife Dental | 5 | 9% |
| 8 | Cigna Dental | 5 | 9% |
| 9 | Guardian | 4 | 7% |
| 10 | Glidewell | 3 | 5% |
| 11 | ROE Dental Laboratory | 3 | 5% |
| 12 | Monarch Dental | 3 | 5% |
| 13 | PDS Health / Pacific Dental Services (PDS) | 3 | 5% |
| 14 | Dental Care Alliance | 3 | 5% |
| 15 | Smile Brands | 3 | 5% |
| 16 | MB2 Dental | 3 | 5% |
| 17 | Western Dental | 3 | 5% |
| 18 | Advanced Dental Center | 3 | 5% |
| 19 | Mortenson Family Dental | 3 | 5% |
| 20 | Nobel Biocare | 2 | 4% |
| 21 | Straumann | 2 | 4% |
| 22 | Zimmer Biomet | 2 | 4% |
| 23 | BioHorizons | 2 | 4% |
| 24 | National Dentex Labs | 2 | 4% |
| 25 | Dandy | 2 | 4% |
| 26 | Burbank Dental Lab | 2 | 4% |
| 27 | Cigna | 2 | 4% |
| 28 | Aetna | 2 | 4% |
| 29 | CareCredit | 2 | 4% |
| 30 | Aetna Dental | 2 | 4% |
| 31 | Guardian Dental | 2 | 4% |
| 32 | Sonrava Health | 2 | 4% |
| 33 | Gentle Dental | 2 | 4% |
| 34 | Bright Now! Dental | 2 | 4% |
| 35 | Astra Tech (Dentsply Sirona) | 1 | 2% |
| 36 | Implant Direct | 1 | 2% |
| 37 | Dentsply Sirona | 1 | 2% |
| 38 | Astra Tech | 1 | 2% |
| 39 | PDS Health | 1 | 2% |
| 40 | Dentsply Sirona Lab | 1 | 2% |
| 41 | Zahn Dental | 1 | 2% |
| 42 | Bayshore Dental Studio | 1 | 2% |
| 43 | DDS Lab | 1 | 2% |
| 44 | Oral Arts Dental Laboratories | 1 | 2% |
| 45 | da Vinci Dental Studios | 1 | 2% |
| 46 | National Dentex (NDX) / NDX Aesthetic Labs | 1 | 2% |
| 47 | Keating Dental Lab | 1 | 2% |
| 48 | Modern Dental USA | 1 | 2% |
| 49 | Frontier Dental Lab | 1 | 2% |
| 50 | NDX | 1 | 2% |

#### Companies with the highest overall AI visibility for The Uninsured Bargain Hunter

Answers: how many of this persona's 66 answers name the company, before the sector's name aliases join two spellings of one company. Share: Answers out of 66. The dataset ranks up to 50 companies per persona.

| Rank | Company | Answers | Share |
| ---: | --- | ---: | ---: |
| 1 | Aspen Dental | 25 | 38% |
| 2 | Heartland Dental | 9 | 14% |
| 3 | Delta Dental | 9 | 14% |
| 4 | CareCredit | 7 | 11% |
| 5 | Affordable Dentures & Implants | 7 | 11% |
| 6 | Guardian | 6 | 9% |
| 7 | DentaQuest | 6 | 9% |
| 8 | Pacific Dental Services | 5 | 8% |
| 9 | MetLife | 5 | 8% |
| 10 | Cigna | 5 | 8% |
| 11 | Aetna | 5 | 8% |
| 12 | Humana | 5 | 8% |
| 13 | UnitedHealthcare | 5 | 8% |
| 14 | Dental Care Alliance | 4 | 6% |
| 15 | PDS Health | 3 | 5% |
| 16 | ROE Dental Laboratory | 3 | 5% |
| 17 | MB2 Dental | 3 | 5% |
| 18 | Advanced Dental Center | 3 | 5% |
| 19 | Louisville Dental ER | 3 | 5% |
| 20 | Mortenson Family Dental | 3 | 5% |
| 21 | Neighborhood Dental | 3 | 5% |
| 22 | MCNA Dental | 3 | 5% |
| 23 | Meridian | 3 | 5% |
| 24 | Blue Cross Complete | 3 | 5% |
| 25 | Nobel Biocare | 2 | 3% |
| 26 | Straumann | 2 | 3% |
| 27 | Aspen | 2 | 3% |
| 28 | National Dentex Labs (NDX) | 2 | 3% |
| 29 | Bayshore Dental Studio | 2 | 3% |
| 30 | DentalPlans.com | 2 | 3% |
| 31 | Mortenson Dental Partners | 2 | 3% |
| 32 | Western Dental | 2 | 3% |
| 33 | Smile Brands | 2 | 3% |
| 34 | Sonrava Health | 2 | 3% |
| 35 | UnitedHealthcare Dental | 2 | 3% |
| 36 | Familia Dental | 2 | 3% |
| 37 | Molina | 2 | 3% |
| 38 | Delta Dental of Michigan | 2 | 3% |
| 39 | McLaren | 2 | 3% |
| 40 | HAP CareSource | 2 | 3% |
| 41 | Astra | 1 | 2% |
| 42 | Astra Tech | 1 | 2% |
| 43 | Dentsply Sirona | 1 | 2% |
| 44 | Zimmer Biomet | 1 | 2% |
| 45 | BioHorizons | 1 | 2% |
| 46 | Implant Direct | 1 | 2% |
| 47 | ClearChoice | 1 | 2% |
| 48 | Glidewell (James R. Glidewell, Dental Ceramics, Inc.) | 1 | 2% |
| 49 | Dandy | 1 | 2% |
| 50 | Burbank Dental Lab | 1 | 2% |

#### Companies with the highest overall AI visibility for The Worried Parent of a Young Child

Answers: how many of this persona's 57 answers name the company, before the sector's name aliases join two spellings of one company. Share: Answers out of 57. The dataset ranks up to 50 companies per persona.

| Rank | Company | Answers | Share |
| ---: | --- | ---: | ---: |
| 1 | Aspen Dental | 20 | 35% |
| 2 | Heartland Dental | 9 | 16% |
| 3 | Delta Dental | 6 | 11% |
| 4 | Guardian | 6 | 11% |
| 5 | Affordable Dentures & Implants | 6 | 11% |
| 6 | MetLife | 5 | 9% |
| 7 | Cigna | 5 | 9% |
| 8 | Pacific Dental Services | 4 | 7% |
| 9 | UnitedHealthcare | 4 | 7% |
| 10 | Humana | 4 | 7% |
| 11 | Dupont Pediatric Dentistry | 4 | 7% |
| 12 | Straumann | 3 | 5% |
| 13 | Nobel Biocare | 3 | 5% |
| 14 | BioHorizons | 3 | 5% |
| 15 | Glidewell Dental | 3 | 5% |
| 16 | Aetna | 3 | 5% |
| 17 | Dental Care Alliance | 3 | 5% |
| 18 | Advanced Dental Center | 3 | 5% |
| 19 | Pediatric Dental Group of Louisville | 3 | 5% |
| 20 | Derby City Pediatric Dentistry | 3 | 5% |
| 21 | Zimmer Biomet | 2 | 4% |
| 22 | PDS Health | 2 | 4% |
| 23 | National Dentex Labs | 2 | 4% |
| 24 | ROE Dental Laboratory | 2 | 4% |
| 25 | UnitedHealthcare Dental | 2 | 4% |
| 26 | Blue Cross / Blue Shield | 2 | 4% |
| 27 | Western Dental | 2 | 4% |
| 28 | Smile Brands | 2 | 4% |
| 29 | Bloom Pediatric Dentistry | 2 | 4% |
| 30 | ZimVie | 1 | 2% |
| 31 | Dentsply Sirona | 1 | 2% |
| 32 | Astra Tech | 1 | 2% |
| 33 | Ankylos | 1 | 2% |
| 34 | Biomet 3i | 1 | 2% |
| 35 | Dentsply Sirona / Astra Tech | 1 | 2% |
| 36 | Dentium | 1 | 2% |
| 37 | Zimmer Biomet / ZimVie | 1 | 2% |
| 38 | Dentsply Sirona (Astra Tech / Ankylos) | 1 | 2% |
| 39 | Osstem/Hiossen | 1 | 2% |
| 40 | NDX | 1 | 2% |
| 41 | Dental Arts Laboratories | 1 | 2% |
| 42 | DDS Lab | 1 | 2% |
| 43 | Arrowhead Dental Laboratory | 1 | 2% |
| 44 | Burbank Dental Laboratory | 1 | 2% |
| 45 | Oral Arts Dental Laboratory | 1 | 2% |
| 46 | National Dentex Labs (NDX) | 1 | 2% |
| 47 | Bayshore Dental Studio | 1 | 2% |
| 48 | Burbank Dental Lab | 1 | 2% |
| 49 | Dentsply Sirona Lab | 1 | 2% |
| 50 | MicroDental | 1 | 2% |

#### Companies with the highest overall AI visibility for The Image-Conscious Smile Seeker

Answers: how many of this persona's 84 answers name the company, before the sector's name aliases join two spellings of one company. Share: Answers out of 84. The dataset ranks up to 50 companies per persona.

| Rank | Company | Answers | Share |
| ---: | --- | ---: | ---: |
| 1 | Aspen Dental | 21 | 25% |
| 2 | CareCredit | 10 | 12% |
| 3 | Heartland Dental | 8 | 10% |
| 4 | Delta Dental | 8 | 10% |
| 5 | Affordable Dentures & Implants | 7 | 8% |
| 6 | Guardian | 6 | 7% |
| 7 | PDS Health | 5 | 6% |
| 8 | Cigna Dental | 5 | 6% |
| 9 | Aetna | 5 | 6% |
| 10 | Straumann | 4 | 5% |
| 11 | Nobel Biocare | 4 | 5% |
| 12 | MetLife Dental | 4 | 5% |
| 13 | Humana | 4 | 5% |
| 14 | Cigna | 4 | 5% |
| 15 | MetLife | 4 | 5% |
| 16 | UnitedHealthcare | 4 | 5% |
| 17 | Sunbit | 4 | 5% |
| 18 | Pacific Dental Services | 4 | 5% |
| 19 | BioHorizons | 3 | 4% |
| 20 | Aspen | 3 | 4% |
| 21 | Dental Care Alliance | 3 | 4% |
| 22 | MB2 Dental | 3 | 4% |
| 23 | Advanced Dental Center | 3 | 4% |
| 24 | Mortenson Family Dental | 3 | 4% |
| 25 | Invisalign | 3 | 4% |
| 26 | Align Technology | 3 | 4% |
| 27 | Spark | 3 | 4% |
| 28 | SmileDirectClub | 3 | 4% |
| 29 | Summerlin Dental Solutions | 3 | 4% |
| 30 | Nevada Dental Esthetics | 3 | 4% |
| 31 | VIP Smiles – Dr. Lucia Johnson | 3 | 4% |
| 32 | Zimmer Biomet | 2 | 2% |
| 33 | Dentsply Sirona | 2 | 2% |
| 34 | Osstem | 2 | 2% |
| 35 | Astra | 2 | 2% |
| 36 | National Dentex Labs | 2 | 2% |
| 37 | ROE Dental Laboratory | 2 | 2% |
| 38 | Aetna Dental | 2 | 2% |
| 39 | UnitedHealthcare Dental | 2 | 2% |
| 40 | Dental Design Smile | 2 | 2% |
| 41 | Gentle Dental | 2 | 2% |
| 42 | North American Dental Group | 2 | 2% |
| 43 | Park Dental Partners | 2 | 2% |
| 44 | Tend | 2 | 2% |
| 45 | Clarity | 2 | 2% |
| 46 | SureSmile | 2 | 2% |
| 47 | Lone Mountain Dental | 2 | 2% |
| 48 | Rose Cosmetic & Family Dentistry | 2 | 2% |
| 49 | Willow Springs Dental | 2 | 2% |
| 50 | Dentistry for Families & Orthodontics | 2 | 2% |

#### Companies with the highest overall AI visibility for The Senior Facing Tooth Loss

Answers: how many of this persona's 60 answers name the company, before the sector's name aliases join two spellings of one company. Share: Answers out of 60. The dataset ranks up to 50 companies per persona.

| Rank | Company | Answers | Share |
| ---: | --- | ---: | ---: |
| 1 | Aspen Dental | 25 | 42% |
| 2 | Affordable Dentures & Implants | 9 | 15% |
| 3 | Heartland Dental | 9 | 15% |
| 4 | PDS Health | 5 | 8% |
| 5 | Delta Dental | 5 | 8% |
| 6 | Guardian | 5 | 8% |
| 7 | Humana | 4 | 7% |
| 8 | Straumann | 3 | 5% |
| 9 | Osstem | 3 | 5% |
| 10 | Pacific Dental Services | 3 | 5% |
| 11 | Aetna | 3 | 5% |
| 12 | MetLife Dental | 3 | 5% |
| 13 | Western Dental | 3 | 5% |
| 14 | Dental Care Alliance | 3 | 5% |
| 15 | MB2 Dental | 3 | 5% |
| 16 | Advanced Dental Center | 3 | 5% |
| 17 | Mortenson Family Dental | 3 | 5% |
| 18 | Nobel Biocare | 2 | 3% |
| 19 | ClearChoice | 2 | 3% |
| 20 | Sonrava Health | 2 | 3% |
| 21 | ROE Dental Laboratory | 2 | 3% |
| 22 | National Dentex Labs | 2 | 3% |
| 23 | CIT Dental Lab | 2 | 3% |
| 24 | Power Dental Studio | 2 | 3% |
| 25 | MetLife | 2 | 3% |
| 26 | Cigna | 2 | 3% |
| 27 | Cigna Dental | 2 | 3% |
| 28 | UnitedHealthcare | 2 | 3% |
| 29 | ClearChoice Dental Implant Centers | 2 | 3% |
| 30 | Sage Dental | 2 | 3% |
| 31 | Louisville Dental ER | 2 | 3% |
| 32 | Dentsply Sirona | 2 | 3% |
| 33 | ZimVie | 2 | 3% |
| 34 | Zimmer Biomet | 1 | 2% |
| 35 | Astra Tech / Dentsply Sirona | 1 | 2% |
| 36 | BioHorizons | 1 | 2% |
| 37 | Neodent | 1 | 2% |
| 38 | Nuvia | 1 | 2% |
| 39 | American College of Prosthodontists | 1 | 2% |
| 40 | American Board of Prosthodontics | 1 | 2% |
| 41 | American Board of Periodontology | 1 | 2% |
| 42 | Aspen | 1 | 2% |
| 43 | Denbright Dental Labs Group | 1 | 2% |
| 44 | 360 Digilab | 1 | 2% |
| 45 | Integrity Dental | 1 | 2% |
| 46 | Vertex/Root | 1 | 2% |
| 47 | Glidewell Dental | 1 | 2% |
| 48 | DDS Lab | 1 | 2% |
| 49 | Arrowhead | 1 | 2% |
| 50 | MicroDental | 1 | 2% |

#### Companies with the highest overall AI visibility for The Aspiring Dentist or Practice Investor

Answers: how many of this persona's 60 answers name the company, before the sector's name aliases join two spellings of one company. Share: Answers out of 60. The dataset ranks up to 50 companies per persona.

| Rank | Company | Answers | Share |
| ---: | --- | ---: | ---: |
| 1 | Aspen Dental | 22 | 37% |
| 2 | Heartland Dental | 10 | 17% |
| 3 | Delta Dental | 6 | 10% |
| 4 | Affordable Dentures & Implants | 6 | 10% |
| 5 | Aetna | 5 | 8% |
| 6 | Pacific Dental Services | 4 | 7% |
| 7 | Humana | 4 | 7% |
| 8 | Guardian | 4 | 7% |
| 9 | Cigna | 4 | 7% |
| 10 | Straumann | 3 | 5% |
| 11 | Nobel Biocare | 3 | 5% |
| 12 | Zimmer Biomet | 3 | 5% |
| 13 | Dentsply Sirona | 3 | 5% |
| 14 | BioHorizons | 3 | 5% |
| 15 | PDS Health | 3 | 5% |
| 16 | ROE Dental Laboratory | 3 | 5% |
| 17 | Keating Dental Lab | 3 | 5% |
| 18 | Kansas City Dental Lab | 3 | 5% |
| 19 | Bayshore Dental Studio | 3 | 5% |
| 20 | Cigna Dental | 3 | 5% |
| 21 | MetLife | 3 | 5% |
| 22 | UnitedHealthcare | 3 | 5% |
| 23 | Dental Design Smile | 3 | 5% |
| 24 | Western Dental | 3 | 5% |
| 25 | Dental Care Alliance | 3 | 5% |
| 26 | Smile Brands | 3 | 5% |
| 27 | Astra Tech | 2 | 3% |
| 28 | Ankylos | 2 | 3% |
| 29 | Osstem | 2 | 3% |
| 30 | MIS | 2 | 3% |
| 31 | Implant Direct | 2 | 3% |
| 32 | Aspen | 2 | 3% |
| 33 | Glidewell Laboratories | 2 | 3% |
| 34 | National Dentex Labs (NDX) | 2 | 3% |
| 35 | Denali Dental | 2 | 3% |
| 36 | Ameritas | 2 | 3% |
| 37 | Blue Cross Blue Shield | 2 | 3% |
| 38 | PDS Health (Pacific Dental Services) | 2 | 3% |
| 39 | Abra Dental | 2 | 3% |
| 40 | The Smile Lodge Pediatric | 2 | 3% |
| 41 | Solomon Family Dentistry | 2 | 3% |
| 42 | PDS / PDS Health | 2 | 3% |
| 43 | Sonrava Health | 2 | 3% |
| 44 | Brident | 2 | 3% |
| 45 | Bright Now! Dental | 2 | 3% |
| 46 | Dental365 | 2 | 3% |
| 47 | Advanced Dental Center | 2 | 3% |
| 48 | Mortenson Family Dental | 2 | 3% |
| 49 | Xive | 1 | 2% |
| 50 | ZimVie | 1 | 2% |

### Where are the invisible companies?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#gap

> **General practices form the largest invisible group**
>
> 181 of the 195 mapped firms appeared in no answer. General & Family Dental Practices is the largest invisible group, with 87 firms named in no answer.
>
> DSOs & Dental Chains is the most visible group, with 9 firms named. An independent general practice should note that its own category supplies the bulk of the unnamed firms.

14 of the 195 companies appear in at least one answer. The other 181 never do.

Visible: 14 (7%). Invisible: 181 (93%).

#### Where the visible companies sit

Companies: how many of the 14 visible companies are in each group. Share: out of 14.

| Group | Companies | Share |
| --- | ---: | ---: |
| DSOs & Dental Chains | 9 | 64% |
| General & Family Dental Practices | 5 | 36% |

#### Where the invisible companies sit

Companies: how many of the 181 invisible companies are in each group. Share: out of 181.

| Group | Companies | Share |
| --- | ---: | ---: |
| General & Family Dental Practices | 87 | 48% |
| Pediatric Dentists | 22 | 12% |
| Oral & Maxillofacial Surgeons | 18 | 10% |
| Orthodontists | 17 | 9% |
| DSOs & Dental Chains | 11 | 6% |
| Community Health Centers & Health-System Dentistry | 9 | 5% |
| Cosmetic & Smile-Design Dentists | 9 | 5% |
| Dentistry-Adjacent Organizations (associations, schools) | 3 | 2% |
| Emergency & Same-Day Dentists | 3 | 2% |
| Unclassified firms | 2 | 1% |

### Which kinds of companies does AI see?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#categories

> **Several specialist categories were never named**
>
> Pediatric Dentists: 0 of 22 firms were named (0%). DSOs & Dental Chains: 9 of 20 firms were named (45.0%), against 7.2% across the market.
>
> Oral & Maxillofacial Surgeons: 0 of 18 firms were named (0%). A specialist practice should not assume the answers cover its category at all; for several patient-facing specialisms they named nobody.

Visible: the companies in each category that appear in at least one answer, out of the category's companies. Share: Visible out of the category.

| Category | Visible | Share | Companies in the category |
| --- | ---: | ---: | ---: |
| DSOs & Dental Chains | 9 | 45% | 20 |
| General & Family Dental Practices | 5 | 5% | 92 |
| Pediatric Dentists | 0 | 0% | 22 |
| Oral & Maxillofacial Surgeons | 0 | 0% | 18 |
| Orthodontists | 0 | 0% | 17 |
| Community Health Centers & Health-System Dentistry | 0 | 0% | 9 |
| Cosmetic & Smile-Design Dentists | 0 | 0% | 9 |
| Dentistry-Adjacent Organizations (associations, schools) | 0 | 0% | 3 |
| Emergency & Same-Day Dentists | 0 | 0% | 3 |
| Unclassified firms | 0 | 0% | 2 |

### Does the size of a company change its AI visibility?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#sizes

> **Visibility climbed with firm size**
>
> Being named was far more common at the top of the size range. Largest (traffic 100,000 and over): 6 of 13 firms were named (46%).
>
> Small (traffic under 5,000): 2 of 90 firms were named (2%). A small or mid-size practice sits in tiers where almost nobody was named, so absence there is the market norm rather than an outlier.

Visible: the companies in each size tier that appear in at least one answer, out of the tier's companies. Share: Visible out of the tier.

| Size tier | Visible | Companies in the tier | Share |
| --- | ---: | ---: | ---: |
| Largest (traffic 100,000 and over) | 6 | 13 | 46% |
| Large (traffic 20,000 to 99,999) | 4 | 23 | 17% |
| Mid-size (traffic 5,000 to 19,999) | 2 | 69 | 3% |
| Small (traffic under 5,000) | 2 | 90 | 2% |

### Which companies does AI name for almost every buyer?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#universal

> **Chains and insurers fill the universal tier**
>
> 12 firms appeared across the widest spread of personas. The group mixes dental chains such as Aspen Dental and Heartland Dental with insurers such as Delta Dental, Cigna and UnitedHealthcare.
>
> A dental practice should expect the names beside it in an answer to include insurers and national chains, not only nearby practices.

The 12 companies in the universal tier: named for most buyer personas. Personas reached: the personas with at least one answer that names the company, out of 6. Answers: how many of the 384 answers name the company.

| Company | Group | Personas reached | Answers |
| --- | --- | ---: | ---: |
| Aspen Dental | DSOs & dental chains | 6 of 6 | 134 |
| Heartland Dental | Other national brands | 6 of 6 | 52 |
| Affordable Dentures & Implants | DSOs & dental chains | 6 of 6 | 42 |
| Delta Dental | Other national brands | 6 of 6 | 40 |
| Guardian | Other national brands | 6 of 6 | 31 |
| Humana | Other national brands | 6 of 6 | 27 |
| Aetna | Other national brands | 6 of 6 | 23 |
| UnitedHealthcare | Other national brands | 6 of 6 | 23 |
| Cigna | Other national brands | 6 of 6 | 22 |
| MetLife | Other national brands | 6 of 6 | 20 |
| Pacific Dental Services | Other national brands | 5 of 6 | 20 |
| PDS Health | Other national brands | 6 of 6 | 19 |

### Do companies people search for by name get named by AI?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#demand

> **Searched-for brands were still mostly unnamed**
>
> Firms were grouped by how often people search for their brand name each month. Over 10,000 a month: 4 of 12 firms appeared in an answer.
>
> Largest (traffic 100,000 and over): 6 of 13 firms were named (46.2%), against 7.2% across the market. Even the best-placed tier left firms unnamed, so a firm cannot rely on size or brand searches alone to appear in answers.

Visible: the companies in each brand search band that appear in at least one answer, out of the band's companies. Share: Visible out of the band. 123 of 195 companies have a search figure.

| Brand searches a month | Visible | Companies in the band | Share |
| --- | ---: | ---: | ---: |
| No brand searches | 0 | 0 |  |
| 1–100 a month | 1 | 21 | 5% |
| 101–1,000 a month | 3 | 54 | 6% |
| 1,001–10,000 a month | 1 | 36 | 3% |
| Over 10,000 a month | 4 | 12 | 33% |

72 companies have no search figure and sit outside every band: keyword not acceptable to the provider (too short, too long, over ten words, only punctuation, or carries a symbol Google Ads refuses); provider returned no figure for this keyword.

### How many companies does AI name that are not on our list?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#offlist

- **293** different companies named in 270 answers
- **14** of them are on the list we checked
- **95%** are not on the list (279)

How the dataset counts a company: distinct firms by the extractor's own norm; a firm the list holds is one with a landscape_firm_id.

#### Named most often, not on our list

Answers: the answers that name the company. Share: out of the 270 answers that name any company.

| Company | Answers | Share |
| --- | ---: | ---: |
| Heartland Dental | 52 | 19% |
| Delta Dental | 40 | 15% |
| Guardian | 31 | 11% |
| Humana | 27 | 10% |
| Aetna | 23 | 9% |
| UnitedHealthcare | 23 | 9% |
| Cigna | 22 | 8% |
| MetLife | 20 | 7% |
| Pacific Dental Services | 20 | 7% |
| CareCredit | 19 | 7% |

## Buyer personas

Page: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#buyers

### Does the buyer persona change the results?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#buyers

> **The same names appear for every persona**
>
> 6 personas were measured. 12 firms appeared across the widest spread of personas.
>
> Aspen Dental appeared for 6 of the 6 personas. A practice that reaches no persona is competing with names, Aspen Dental and Heartland Dental among them, that appear for all of them.

Each cell: the share of that persona's answers that name the company, then the answers behind it. Each column heading gives the persona's answers. Rows: the 40 companies the dataset's heatmap carries, most named first.

| Company | Acute pain, urgent decision (57) | No insurance, seeking affordable care (66) | Child's first dental decisions (57) | Cosmetic or orthodontic upgrade (84) | Dentures vs implants decision (60) | Career or business decision in dentistry (60) |
| --- | ---: | ---: | ---: | ---: | ---: | ---: |
| Aspen Dental | 37% (21) | 38% (25) | 35% (20) | 25% (21) | 42% (25) | 37% (22) |
| Heartland Dental | 12% (7) | 14% (9) | 16% (9) | 10% (8) | 15% (9) | 17% (10) |
| Affordable Dentures & Implants | 12% (7) | 11% (7) | 11% (6) | 8% (7) | 15% (9) | 10% (6) |
| Delta Dental | 11% (6) | 14% (9) | 11% (6) | 10% (8) | 8% (5) | 10% (6) |
| Guardian | 7% (4) | 9% (6) | 11% (6) | 7% (6) | 8% (5) | 7% (4) |
| Humana | 11% (6) | 8% (5) | 7% (4) | 5% (4) | 7% (4) | 7% (4) |
| Aetna | 4% (2) | 8% (5) | 5% (3) | 6% (5) | 5% (3) | 8% (5) |
| UnitedHealthcare | 9% (5) | 8% (5) | 7% (4) | 5% (4) | 3% (2) | 5% (3) |
| Cigna | 4% (2) | 8% (5) | 9% (5) | 5% (4) | 3% (2) | 7% (4) |
| MetLife | 2% (1) | 8% (5) | 9% (5) | 5% (4) | 3% (2) | 5% (3) |
| Pacific Dental Services | 0% (0) | 8% (5) | 7% (4) | 5% (4) | 5% (3) | 7% (4) |
| CareCredit | 4% (2) | 11% (7) | 0% (0) | 12% (10) | 0% (0) | 0% (0) |
| Dental Care Alliance | 5% (3) | 6% (4) | 5% (3) | 4% (3) | 5% (3) | 5% (3) |
| PDS Health | 2% (1) | 5% (3) | 4% (2) | 6% (5) | 8% (5) | 5% (3) |
| Advanced Dental Center | 5% (3) | 5% (3) | 5% (3) | 4% (3) | 5% (3) | 3% (2) |
| Cigna Dental | 9% (5) | 2% (1) | 2% (1) | 6% (5) | 3% (2) | 5% (3) |
| Straumann | 4% (2) | 3% (2) | 5% (3) | 5% (4) | 5% (3) | 5% (3) |
| Nobel Biocare | 4% (2) | 3% (2) | 5% (3) | 5% (4) | 3% (2) | 5% (3) |
| MetLife Dental | 9% (5) | 2% (1) | 2% (1) | 5% (4) | 5% (3) | 2% (1) |
| ROE Dental Laboratory | 5% (3) | 5% (3) | 4% (2) | 2% (2) | 3% (2) | 5% (3) |
| MB2 Dental | 5% (3) | 5% (3) | 2% (1) | 4% (3) | 5% (3) | 2% (1) |
| Mortenson Family Dental | 5% (3) | 5% (3) | 0% (0) | 4% (3) | 5% (3) | 3% (2) |
| Western Dental | 5% (3) | 3% (2) | 4% (2) | 1% (1) | 5% (3) | 5% (3) |
| BioHorizons | 4% (2) | 2% (1) | 5% (3) | 4% (3) | 2% (1) | 5% (3) |
| Smile Brands | 5% (3) | 3% (2) | 4% (2) | 1% (1) | 2% (1) | 5% (3) |
| Zimmer Biomet | 4% (2) | 2% (1) | 4% (2) | 2% (2) | 2% (1) | 5% (3) |
| Dentsply Sirona | 2% (1) | 2% (1) | 2% (1) | 2% (2) | 3% (2) | 5% (3) |
| Sonrava Health | 4% (2) | 3% (2) | 2% (1) | 1% (1) | 3% (2) | 3% (2) |
| Aspen | 2% (1) | 3% (2) | 0% (0) | 4% (3) | 2% (1) | 3% (2) |
| National Dentex Labs | 4% (2) | 0% (0) | 4% (2) | 2% (2) | 3% (2) | 2% (1) |
| Louisville Dental ER | 2% (1) | 5% (3) | 0% (0) | 1% (1) | 3% (2) | 2% (1) |
| Aetna Dental | 4% (2) | 2% (1) | 0% (0) | 2% (2) | 2% (1) | 2% (1) |
| Bayshore Dental Studio | 2% (1) | 3% (2) | 2% (1) | 0% (0) | 0% (0) | 5% (3) |
| Dental Design Smile | 0% (0) | 2% (1) | 0% (0) | 2% (2) | 2% (1) | 5% (3) |
| DentaQuest | 0% (0) | 9% (6) | 0% (0) | 0% (0) | 2% (1) | 0% (0) |
| National Dentex Labs (NDX) | 0% (0) | 3% (2) | 2% (1) | 1% (1) | 2% (1) | 3% (2) |
| Osstem | 0% (0) | 0% (0) | 0% (0) | 2% (2) | 5% (3) | 3% (2) |
| Astra Tech | 2% (1) | 2% (1) | 2% (1) | 1% (1) | 0% (0) | 3% (2) |
| ClearChoice | 2% (1) | 2% (1) | 0% (0) | 1% (1) | 3% (2) | 2% (1) |
| Glidewell | 5% (3) | 2% (1) | 0% (0) | 1% (1) | 0% (0) | 2% (1) |

### Does each buyer see a different market?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#markets

> **One firm led every persona measured**
>
> 116 distinct firms were named by the No insurance, seeking affordable care persona's answers. 75 distinct firms were named by the Acute pain, urgent decision persona's answers.
>
> Aspen Dental led the No insurance, seeking affordable care persona, named in 25 of that persona's 66 runs (37.9%). Aspen Dental led every persona measured, so another firm should pick one persona's questions and build the pages that answer them.

Different companies named across each persona's answers.

| Persona | Different companies named |
| --- | ---: |
| The Sudden Toothache Sufferer | 75 |
| The Uninsured Bargain Hunter | 116 |
| The Worried Parent of a Young Child | 91 |
| The Image-Conscious Smile Seeker | 105 |
| The Senior Facing Tooth Loss | 82 |
| The Aspiring Dentist or Practice Investor | 107 |

### What does AI actually say?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#quotes

> **The answers, quoted word for word**
>
> The quotes reproduce the assistant's answers verbatim, with the firms each one named. 30.7% of the 1183 citations came from 5 of the 167 domains cited.
>
> A firm can trace each mention back to the cited page, such as the trade ranking at beckersdental.com, and check what that page says about it.

The page shows the opening of real answers in each persona's voice. The excerpts stay on the page: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#quotes. Here: the question and the companies each one names.

#### The Sudden Toothache Sufferer: 3 of 10 answers

- "Which dental DSO is the largest in the US?" Named: Aspen Dental, Heartland Dental, PDS Health.
- "Which dental DSO is the largest in the US?" Named: Heartland Dental.
- "Which dental DSO is the largest in the US?" Named: Heartland Dental.

#### The Uninsured Bargain Hunter: 3 of 10 answers

- "Who has the best reputation for dental implants?" Named: Nobel Biocare, Straumann, Astra Tech, Dentsply Sirona, Zimmer Biomet, BioHorizons, Implant Direct, ClearChoice, Aspen, CareCredit.
- "Which dental DSO is the largest in the US?" Named: Aspen Dental, Heartland Dental, PDS Health.
- "Which dental DSO is the largest in the US?" Named: Heartland Dental.

#### The Worried Parent of a Young Child: 3 of 10 answers

- "Which dental DSO is the largest in the US?" Named: Aspen Dental, Heartland Dental, PDS Health, Pacific Dental Services.
- "Which dental DSO is the largest in the US?" Named: Heartland Dental.
- "Which dental DSO is the largest in the US?" Named: Heartland Dental.

#### The Image-Conscious Smile Seeker: 3 of 10 answers

- "Who has the best reputation for dental implants?" Named: Straumann, Nobel Biocare, Zimmer Biomet / Biomet 3i, Dentsply Sirona (Astra Tech / PrimeTaper), BioHorizons, Osstem, CareCredit.
- "Which dental DSO is the largest in the US?" Named: Heartland Dental.
- "Which dental DSO is the largest in the US?" Named: Heartland Dental, PDS Health, Aspen.

#### The Senior Facing Tooth Loss: 3 of 10 answers

- "Who has the best reputation for dental implants?" Named: Aspen Dental, ClearChoice, Affordable Dentures & Implants, Nuvia, American College of Prosthodontists, American Board of Prosthodontics, American Board of Periodontology.
- "Which dental DSO is the largest in the US?" Named: Heartland Dental.
- "Which dental DSO is the largest in the US?" Named: Aspen Dental, Heartland Dental, The Aspen Group, Pacific Dental Services, PDS Health, Sonrava Health.

#### The Aspiring Dentist or Practice Investor: 3 of 10 answers

- "Which dental DSO is the largest in the US?" Named: Aspen Dental, Heartland Dental, Pacific Dental Services, PDS Health.
- "Which dental DSO is the largest in the US?" Named: Heartland Dental.
- "Which dental DSO is the largest in the US?" Named: Aspen Dental, Heartland Dental, The Aspen Group, PDS Health.

### Does the same prompt produce the same results?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#repeats

> **Repeat asks only partly repeated the shortlist**
>
> Each question was asked several times and the named firms were compared across runs. Repeated asks about the same question overlapped by 50.2% on average.
>
> Aspen Dental led the Dentures vs implants decision persona, named in 25 of that persona's 60 runs (41.7%). Even that persona's leader went unnamed in many runs, so a firm should judge its presence across repeated asks, not a single answer.

- **50%** average overlap of the companies named when the same prompt runs again
- **99** prompts that named a company in at least one run
- **3** runs of each prompt

#### Example prompt 1: "What is the largest dental chain in the US?"

| Run | Domains cited |
| ---: | --- |
| 1 | No source cited in this answer. |
| 2 | withorbital.com |
| 3 | No source cited in this answer. |

#### Example prompt 2: "Is Aspen Dental a chain?"

| Run | Domains cited |
| ---: | --- |
| 1 | No source cited in this answer. |
| 2 | No source cited in this answer. |
| 3 | aspendental.com, teamtag.com |

#### Example prompt 3: "What is the largest dental chain in the US?"

| Run | Domains cited |
| ---: | --- |
| 1 | beckersdental.com |
| 2 | beckersdental.com |
| 3 | beckersdental.com |

### Does AI cite a source when it recommends?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#retrieval

> **Many answers named no firm at all**
>
> 206 of the 384 answers named a firm and cited a source. 114 of the 384 answers named no firm at all.
>
> 64 of the 384 answers named a firm without citing a source. The other named answers arrived with a cited source, so the practical question for a firm is which of its pages an assistant could cite.

Answers: the answers that did each thing. Share: out of the 384 answers.

| What the answer did | Answers | Share |
| --- | ---: | ---: |
| Name a company and cite a source | 206 | 54% |
| Name a company with no source | 64 | 17% |
| Cite a source and name no company | 19 | 5% |
| Name no company and cite no source | 95 | 25% |

### Fame or search: how do companies get into an answer?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#doors

> **Most named firms arrived through a cited source**
>
> 256 firms were named through a cited source. 83 firms were named from the model's memory alone.
>
> 30.7% of the 1183 citations came from 5 of the 167 domains cited. A firm pursuing the cited route should start with the small set of domains that supplies so much of the citing.

An answer that cites no source names companies from what the model already knows. An answer that cites sources names companies it found. A company named both ways counts on both sides.

- **83** companies named in an answer that cites no source
- **256** companies named in an answer that cites sources
- **95%** of the 256 companies named beside sources are not on the list we checked

#### Named with no source

83 companies are named in answers that cite no source; 96% of them are not on our list. Answers: the answers that cite no source and name the company.

| Company | Answers |
| --- | ---: |
| Delta Dental | 32 |
| Guardian | 28 |
| Humana | 23 |
| UnitedHealthcare | 19 |
| Cigna | 18 |
| Aetna | 18 |
| MetLife | 17 |
| Aspen Dental | 15 |
| MetLife Dental | 15 |
| Cigna Dental | 15 |
| CareCredit | 14 |
| Affordable Dentures & Implants | 10 |

### What do AI answers that recommend a company say?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#templates

Answers: the answers that name a company and use the phrase. Share: out of the 270 answers that name a company.

| Structure | Answers | Share |
| --- | ---: | ---: |
| “How to choose” | 13 | 4.8% |
| “Questions to ask” | 31 | 11.5% |
| “Practical next steps” | 1 | 0.4% |
| Offers to draft the email or letter | 1 | 0.4% |

| Fees | Answers | Share |
| --- | ---: | ---: |
| “No win, no fee” | 0 | 0% |
| Fixed or capped fees | 0 | 0% |
| Conditional fee agreement | 0 | 0% |

| Credentials | Answers | Share |
| --- | ---: | ---: |
| Chambers High Net Worth | 0 | 0% |
| Trust and estate practitioners (STEP) | 0 | 0% |

## Sources

Page: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#sources

### What sources are cited the most in AI results?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#sources

#### Site types

Citations: the citations that point to each site type. Share: out of the 1183 citations.

| Site type | Citations | Share |
| --- | ---: | ---: |
| Other | 774 | 65% |
| News | 156 | 13% |
| Forums and UGC | 92 | 8% |
| Wiki and reference | 55 | 5% |
| Government | 51 | 4% |
| Company sites | 38 | 3% |
| Review platforms | 17 | 1% |

#### Domains outside the list

The most cited domains that are not one of the companies we checked. Citations: the citations that point to the domain. Share: out of all 1183 citations.

| Domain | Citations | Share |
| --- | ---: | ---: |
| beckersdental.com | 100 | 8% |
| reddit.com | 92 | 8% |
| bbb.org | 60 | 5% |
| dentistrytoday.com | 56 | 5% |
| en.wikipedia.org | 55 | 5% |
| mass.gov | 39 | 3% |

- **59%** of answers cite at least one source
- **3.1** citations per answer
- **167** distinct domains cited

Counts: 225 of 384 answers (59%) cite at least one source. 1183 citations point to 373 exact URLs on 167 domains. Search location receipts: 384 matched, 0 outside the country, 0 with no record.

### Do online platforms take the recommendations?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#portals

> **Portals took a minor share of mentions**
>
> Portal mentions add up to 11% of the 384 answers. DentalPlans.com was the most-mentioned portal, with 32 mentions.
>
> 1,221 mentions went to firms outside the portal brands. A firm weighing time spent on DentalPlans.com, Healthgrades, Yelp or Zocdoc profiles should set that effort against how small the portals' share of the answers was.

- **11** online platform mentions per 100 answers, over 384 answers
- **1265** mentions of companies across the answers

Mentions: the times the answers name each online platform, and every other company together. Share: out of the 1265 mentions of companies.

| Named | Mentions | Share |
| --- | ---: | ---: |
| DentalPlans.com | 32 | 2.5% |
| Healthgrades | 8 | 0.6% |
| Yelp | 3 | 0.2% |
| Zocdoc | 1 | 0.1% |
| All other companies | 1221 | 96.5% |

### Which review sites does AI cite, and which of their pages?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#reviews

> **Citations clustered on a handful of domains**
>
> beckersdental.com was the most cited domain, with 100 citations. 30.7% of the 1183 citations came from 5 of the 167 domains cited.
>
> 167 domains were cited. A firm should check its standing on the most cited of them, starting with beckersdental.com.

#### Review platforms

Citations: the citations that point to each review platform. Share: out of all 1183 citations. 156 of the 167 cited sites (813 citations) are not classified by type yet.

| Review platform | Citations | Share |
| --- | ---: | ---: |
| toprateddentist.com | 14 | 1.2% |
| healthgrades.com | 3 | 0.3% |

#### Where the 14 citations of toprateddentist.com land

Citations: the citations of toprateddentist.com that land in each section of the site, then on each page. Share: out of 14.

| Section of the site | Citations | Share |
| --- | ---: | ---: |
| /top-dentists/ | 11 | 79% |
| /dentists/ | 3 | 21% |

| Most cited page | Citations | Share |
| --- | ---: | ---: |
| /top-dentists | 11 | 79% |
| /dentists/las-vegas-nv/cosmetic-dentistry | 3 | 21% |

#### Where the 3 citations of healthgrades.com land

Citations: the citations of healthgrades.com that land in each section of the site, then on each page. Share: out of 3.

| Section of the site | Citations | Share |
| --- | ---: | ---: |
| /pediatric-dentistry-directory/ | 3 | 100% |

| Most cited page | Citations | Share |
| --- | ---: | ---: |
| /pediatric-dentistry-directory/ky-kentucky/louisville | 3 | 100% |

#### Every cited site

All 167 sites the answers cite. Citations: the citations that point to the site. Share: out of the 1183 citations.

| Site | Citations | Share | Type |
| --- | ---: | ---: | --- |
| beckersdental.com | 100 | 8.5% |  |
| reddit.com | 92 | 7.8% |  |
| bbb.org | 60 | 5.1% |  |
| dentistrytoday.com | 56 | 4.7% |  |
| en.wikipedia.org | 55 | 4.6% |  |
| mass.gov | 39 | 3.3% |  |
| kyadc.com | 33 | 2.8% |  |
| pbs.org | 33 | 2.8% |  |
| consumeraffairs.com | 30 | 2.5% |  |
| aspendental.com | 29 | 2.5% |  |
| classaction.org | 27 | 2.3% |  |
| dentistry.ucla.edu | 25 | 2.1% |  |
| trustpilot.com | 23 | 1.9% |  |
| michigan.gov | 21 | 1.8% |  |
| ur.ag.ny.gov | 18 | 1.5% |  |
| oag.ca.gov | 17 | 1.4% |  |
| mortensondental.com | 15 | 1.3% |  |
| withorbital.com | 14 | 1.2% |  |
| toprateddentist.com | 14 | 1.2% | review platform |
| law.counselstack.com | 13 | 1.1% |  |
| reviews.birdeye.com | 13 | 1.1% |  |
| smyleee.com | 12 | 1% |  |
| govinfo.gov | 11 | 0.9% |  |
| indeed.com | 11 | 0.9% |  |
| dentalcountry.com | 10 | 0.8% |  |
| cda.org | 10 | 0.8% |  |
| askcyborg.com | 9 | 0.8% |  |
| louisvilledentaler.com | 9 | 0.8% |  |
| localdentalclinics.net | 9 | 0.8% |  |
| legalclarity.org | 9 | 0.8% |  |
| dentalimplantdirectory.com | 9 | 0.8% |  |
| gcr.org | 8 | 0.7% |  |
| dental.me | 8 | 0.7% |  |
| myspecialtydentist.com | 8 | 0.7% |  |
| caremarketers.com | 8 | 0.7% |  |
| app.midpage.ai | 8 | 0.7% |  |
| crehq.com | 7 | 0.6% |  |
| dentaltown.com | 7 | 0.6% |  |
| adanews.ada.org | 7 | 0.6% |  |
| bestcompany.com | 7 | 0.6% |  |
| prosthodontics.org | 7 | 0.6% |  |
| teamtag.com | 6 | 0.5% |  |
| dentisthighlandslouisville.com | 6 | 0.5% |  |
| affordabledentures.com | 6 | 0.5% |  |
| dentaquest.com | 6 | 0.5% |  |
| dshs.texas.gov | 6 | 0.5% |  |
| cbinsights.com | 5 | 0.4% |  |
| owler.com | 5 | 0.4% |  |
| smilescout.org | 5 | 0.4% |  |
| ctacquisitions.com | 5 | 0.4% |  |
| dentalartsofatlantis.com | 5 | 0.4% |  |
| medilist.net | 5 | 0.4% |  |
| cases.justia.com | 5 | 0.4% |  |
| marketreview.com | 5 | 0.4% |  |
| law.justia.com | 5 | 0.4% |  |
| consumersadvocate.org | 5 | 0.4% |  |
| mcnatx.net | 5 | 0.4% |  |
| providersignal.com | 5 | 0.4% |  |
| supremecourt.ohio.gov | 4 | 0.3% |  |
| news.bloomberglaw.com | 4 | 0.3% |  |
| naturallookdentures.com | 4 | 0.3% |  |
| fairvisithealth.com | 4 | 0.3% |  |
| revenuebase.ai | 3 | 0.3% |  |
| sciencedirect.com | 3 | 0.3% |  |
| thedentistranker.com | 3 | 0.3% |  |
| nadp.org | 3 | 0.3% |  |
| denbright.com | 3 | 0.3% |  |
| wellnowdatasecuritysettlement.com | 3 | 0.3% |  |
| legal500.com | 3 | 0.3% |  |
| ampliz.com | 3 | 0.3% |  |
| publicintegrity.org | 3 | 0.3% |  |
| aboi.org | 3 | 0.3% |  |
| newsnative.org | 3 | 0.3% |  |
| abperio.org | 3 | 0.3% |  |
| pmc.ncbi.nlm.nih.gov | 3 | 0.3% |  |
| oralhealthworkforce.org | 3 | 0.3% |  |
| gminsights.com | 3 | 0.3% |  |
| pdglouisville.com | 3 | 0.3% |  |
| jobs.heartland.com | 3 | 0.3% |  |
| healthgrades.com | 3 | 0.3% | review platform |
| dentaltx.uhc.com | 3 | 0.3% |  |
| laaky.org | 2 | 0.2% |  |
| denturkey.com | 2 | 0.2% |  |
| louisvilledentalsociety.org | 2 | 0.2% |  |
| otcmarkets.com | 2 | 0.2% |  |
| peakdentalstudio.com | 2 | 0.2% |  |
| dentistry.uic.edu | 2 | 0.2% |  |
| us-uk.bookimed.com | 2 | 0.2% |  |
| dataintelo.com | 2 | 0.2% |  |
| almeidalawgroup.com | 2 | 0.2% |  |
| casemine.com | 2 | 0.2% |  |
| zerostars.org | 2 | 0.2% |  |
| nortonmediaenterprise.com | 2 | 0.2% |  |
| violationtracker.goodjobsfirst.org | 2 | 0.2% |  |
| cgi.pbs.org | 2 | 0.2% |  |
| dentalcoverageguide.com | 2 | 0.2% |  |
| wupdoc.com | 2 | 0.2% |  |
| dockets.justia.com | 2 | 0.2% |  |
| aaid.com | 2 | 0.2% |  |
| connect.aaid-implant.org | 2 | 0.2% |  |
| deltadentaltoolkit.com.co | 2 | 0.2% |  |
| ada.org | 2 | 0.2% |  |
| beneschlaw.com | 2 | 0.2% |  |
| yttsd.com | 2 | 0.2% |  |
| parkdentalcentres.com | 2 | 0.2% |  |
| trustindex.io | 2 | 0.2% |  |
| datagemba.com | 2 | 0.2% |  |
| experience.com | 2 | 0.2% |  |
| kemperdmd.com | 2 | 0.2% |  |
| clevelandsmiles.com | 2 | 0.2% |  |
| medicaid.gov | 2 | 0.2% |  |
| mdch.state.mi.us | 2 | 0.2% |  |
| mydental.org | 2 | 0.2% |  |
| deltadentalmi.com | 2 | 0.2% |  |
| medixdental.com | 1 | 0.1% |  |
| firstchoicedentalky.com | 1 | 0.1% |  |
| aspendental.mediaroom.com | 1 | 0.1% |  |
| assets.humana.com | 1 | 0.1% |  |
| companydata.com | 1 | 0.1% |  |
| nwids.org | 1 | 0.1% |  |
| datatrue.com | 1 | 0.1% |  |
| citdentallab.com | 1 | 0.1% |  |
| mouthhealthy.org | 1 | 0.1% |  |
| media.mcguirewoods.com | 1 | 0.1% |  |
| denteldoc.com | 1 | 0.1% |  |
| springhursthillsdentistry.com | 1 | 0.1% |  |
| emergencydentistslouisville.com | 1 | 0.1% |  |
| baptisthealth.com | 1 | 0.1% |  |
| dentinn.nl | 1 | 0.1% |  |
| keatingdentallab.com | 1 | 0.1% |  |
| moderndentalusa.com | 1 | 0.1% |  |
| itnowtechnologies.com | 1 | 0.1% |  |
| abpros.org | 1 | 0.1% |  |
| calmatters.digitaldemocracy.org | 1 | 0.1% |  |
| benefits.calhr.ca.gov | 1 | 0.1% |  |
| documents.jdsupra.com | 1 | 0.1% |  |
| healthlawrx.com | 1 | 0.1% |  |
| powerdentalstudio.com | 1 | 0.1% |  |
| tdmr.org | 1 | 0.1% |  |
| money.com | 1 | 0.1% |  |
| dentalimplantcostbystate.com | 1 | 0.1% |  |
| sfhss.org | 1 | 0.1% |  |
| drbicuspid.com | 1 | 0.1% |  |
| oregon.gov | 1 | 0.1% |  |
| saratogasmiles.com | 1 | 0.1% |  |
| researchgate.net | 1 | 0.1% |  |
| dentalimplantsusa.com | 1 | 0.1% |  |
| lp.dentsplysirona.com | 1 | 0.1% |  |
| dentistdecoded.com | 1 | 0.1% |  |
| healthcareconsumers.org | 1 | 0.1% |  |
| pissedconsumer.com | 1 | 0.1% |  |
| straumann.com | 1 | 0.1% |  |
| ohwrc.3lanemarketing.com | 1 | 0.1% |  |
| pressadvantage.com | 1 | 0.1% |  |
| publicnow.com | 1 | 0.1% |  |
| hhs.texas.gov | 1 | 0.1% |  |
| tmhp.com | 1 | 0.1% |  |
| locator.mcna.net | 1 | 0.1% |  |
| bcbstx.com | 1 | 0.1% |  |
| info.heartland.com | 1 | 0.1% |  |
| heartland.com | 1 | 0.1% |  |
| ferncreekpediatricdentistry.com | 1 | 0.1% |  |
| hmidental.com | 1 | 0.1% |  |
| nevadabusinessesnearme.com | 1 | 0.1% |  |
| lasvegas-cosmetic-dentistry.com | 1 | 0.1% |  |
| trustanalytica.org | 1 | 0.1% |  |
| dentalsolutionslv.com | 1 | 0.1% |  |

## What works

Page: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#whatworks

### What works?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#whatworks

We compared the SEO and AEO tactics to measure which optimisations move the needle.

Using our proprietary in-house framework for AEO called FEED we measured:

- Freshness
- Entities
- Endpoints
- Distribution

Learn more about our FEED framework: https://typeamedia.net/ai-seo-agency/

### What kind of pages does AI cite?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#intent

Pages: the cited pages with each search intent. Share: out of the 373 cited pages. How the dataset labels a page: the label is what the page is for, read by a model from the page's own text; unknown: no label, because the page had no readable text.

| Page intent | Pages | Share |
| --- | ---: | ---: |
| Informational | 100 | 27% |
| Commercial | 92 | 25% |
| Navigational | 30 | 8% |
| Transactional | 2 | 1% |
| Unknown | 149 | 40% |

- **373** cited pages inspected
- **27%** of cited pages are informational
- **25%** of cited pages are commercial

### Which types of page get cited?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#pagetypes

> **A few news pages drew many citations**
>
> 1,183 citations were counted across the cited pages. News article: 13 pages carried 13.2% of citations.
>
> Forum or UGC post: 54 pages carried 7.8% of citations. A firm cannot write the news or Wikipedia itself, but it can be present in the forum threads that assistants cite.

Pages: the cited pages of each type, share out of the 373 cited pages. Citations: the citations that point to pages of the type, share out of 1183 citations. 262 of the pages (774 citations) have no page type yet, so the page-type shares do not add up to 100%.

| Page type | Pages | Share of cited pages | Citations | Share of citations |
| --- | ---: | ---: | ---: | ---: |
| News article | 13 | 4% | 156 | 13% |
| Forum or UGC post | 54 | 15% | 92 | 8% |
| Wikipedia | 13 | 4% | 55 | 5% |
| Government regulator | 12 | 3% | 51 | 4% |
| Firm service page | 11 | 3% | 28 | 2% |
| Review platform profile | 5 | 1% | 17 | 1% |
| Firm homepage | 3 | 1% | 10 | 1% |

| Schema type | Pages | Share of cited pages | Citations | Share of citations |
| --- | ---: | ---: | ---: | ---: |
| No schema type | 248 | 67% | 696 | 59% |
| Article | 57 | 15% | 263 | 22% |
| FAQ | 36 | 10% | 118 | 10% |
| Organization | 23 | 6% | 79 | 7% |
| Listing | 5 | 1% | 14 | 1% |
| Webpage | 4 | 1% | 13 | 1% |

### Do FAQs and schema matter for AEO?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#features

> **FAQ markup was more common on cited pages**
>
> 189 cited pages that named a firm were compared with 157 invisible homepages. FAQPage schema: held by 24.3% of the cited pages, against 9.6% of the invisible homepages.
>
> Dentist schema: held by 10.1% of the cited pages, against 44.6% of the invisible homepages. Sector markup sat mostly on homepages the answers never drew on, so a firm should pattern its candidate pages on what was actually cited.

Each figure: the share of the pages in the pile that have the feature. Cited pages: 189. Uncited comparison pages: 157.

| Feature | Cited pages | Uncited pages |
| --- | ---: | ---: |
| FAQ | 24% | 10% |
| Schema | 66% | 83% |
| Q&A headers | 46% | 52% |

- **66%** of cited pages have schema
- **24%** of cited pages have FAQ schema
- **46%** of cited pages have Q&A style headers

### Does the technical checklist separate visible companies from invisible ones?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#checklist

> **Markup did not separate named firms from unnamed**
>
> 170 register homepages were checked: 13 of named firms and 157 of firms the answers never named. Any schema.org markup: held by 76.9% of the named firms' homepages, against 82.8% of the unnamed.
>
> Dentist schema: held by 7.7% of the named firms' homepages, against 44.6% of the unnamed. Markup was more common on the unnamed homepages, so a firm should treat these items as hygiene and look elsewhere for visibility.

A comparison needs at least 30 homepages on each side. This issue has 13 homepages of visible companies and 157 of invisible companies, so the page draws no comparison.

### Does content length and freshness help with AEO?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#freshness

Where the 189 cited pages sit by length (189 with a measured length) and by freshness (98 carrying a date). Pages: the cited pages in each band. Share: out of the cited pages the band was measured on. A description of the cited pages, not a comparison with uncited ones. Measured on 2026-10-14.

| Length | Pages | Share |
| --- | ---: | ---: |
| Under 800 words | 78 | 41% |
| 800 to 2,000 words | 51 | 27% |
| 2,000+ words | 60 | 32% |

| Freshness | Pages | Share |
| --- | ---: | ---: |
| Updated in 90 days | 57 | 58% |
| Updated in 12 months | 24 | 25% |
| Older than 12 months | 17 | 17% |

- **46%** of cited pages give the answer at the start
- **83%** of dated cited pages were updated in the last 12 months

### Does E-E-A-T help AI identify the author and the business?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#entities

Share of pages with a named author. Cited pages: 189. Uncited comparison pages: 157.

| Pages | Named author |
| --- | ---: |
| Cited | 38% |
| Uncited | 15% |

#### Which organisations and places do the cited pages name?

- **29%** of read cited pages name a company from our list
- **133** read cited pages name a person (1913 different names)
- **224** of 373 cited pages were read for names

Pages: the read cited pages that name the organisation or place. Share: out of the 224 read cited pages. "on our list" marks a company we checked. The dataset lists the top 10 of each.

| Organisation | Pages | Share | Note |
| --- | ---: | ---: | --- |
| Aspen Dental | 55 | 25% | on our list |
| Google | 37 | 17% |  |
| Aspen | 26 | 12% |  |
| Delta Dental | 23 | 10% |  |
| Straumann | 22 | 10% |  |
| Nobel Biocare | 22 | 10% |  |
| American Dental Association | 20 | 9% |  |
| Affordable Dentures & Implants | 19 | 8% | on our list |
| Aspen Dental Management, Inc. | 19 | 8% |  |
| CareCredit | 18 | 8% |  |

| Place | Pages | Share |
| --- | ---: | ---: |
| United States | 45 | 20% |
| California | 40 | 18% |
| New York | 39 | 17% |
| Texas | 32 | 14% |
| Florida | 29 | 13% |
| Chicago | 27 | 12% |
| KY | 26 | 12% |
| CA | 26 | 12% |
| Illinois | 26 | 12% |
| IL | 26 | 12% |

### Do backlinks to the page or DR affect AEO results?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#authority

Source: dataforseo, domain rank 0-100 (DataForSEO), backlinks to the exact page, as of 2026-10-14.

Sites: the rated cited sites in each band. Share: out of the 166 rated cited sites.

| Domain rating of the cited site | Sites | Share |
| --- | ---: | ---: |
| DR under 10 | 15 | 9% |
| DR 10 to 50 | 80 | 48% |
| DR over 50 | 71 | 43% |

Pages: the rated cited pages in each band. Share: out of the 373 rated cited pages.

| Backlinks to the cited page | Pages | Share |
| --- | ---: | ---: |
| Under 5 links | 296 | 79% |
| 5 to 20 links | 34 | 9% |
| Over 20 links | 43 | 12% |

### Can a company get recommended without its website showing up?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#recommended

- **71%** of named companies are named without their own domain being cited
- **0%** of named companies have a social profile cited
- **7%** of named companies are mentioned on a review platform

Each share is out of the 14 named companies on our list. How the dataset counts: firm-level: never cited on its own domain in any answer naming it; social and review are any co-citation.

### What does a page AI cites look like?

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#inspection

The most cited page in each group, measured as we captured it, beside pages the answers read but did not cite. The page shows each page's opening text: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#inspection. How the dataset picks the pages: the most-cited cited page per cluster; comparison pages are consulted-but-uncited pages of the same page type and cluster, ranked by how often the answers touched them.

#### Dso group, Firm service page: www.aspendental.com/dental-insurance/?msockid=3fa05eb93a2f61c3309748453bc76006

Captured 2026-10-14. Cited in 2 answers.

The questions it was cited for:

- "Who competes with Aspen Dental?"
- "Who is better, affordable dentures or Aspen Dental?"

| Measure | Value |
| --- | --- |
| Words | 1308 |
| Schema types | None |
| FAQ schema | No |
| Question headings | 0 |
| Named author | None |
| Headings (H2, H3) | 0, 0 |
| Images | 0 |
| Backlinks to the page | 0 |
| Referring domains | 0 |
| Domain rank | 61 of 100 |

Pages read but not cited, same type and group:

| Page | Words | Schema types | Backlinks to the page | Domain rank |
| --- | --- | --- | --- | --- |
| www.aspendental.com/dentist/?msockid=0f7ccce732496abd222fda13336d6b2d | Not measured | Not measured | 0 | 61 of 100 |
| www.aspendental.com/dentist/?msockid=169a8a0566c96e88088c9c6967636f4e | 50 | None | 0 | 61 of 100 |
| www.aspendental.com/dentist/ca/ | 171 | None | 3 | 61 of 100 |

#### General practice, Firm service page: mydental.org/new-patients/

Captured 2026-10-14. Cited in 2 answers.

The question it was cited for:

- "Which dental providers are covered by Michigan Medicaid?"

| Measure | Value |
| --- | --- |
| Words | 350 |
| Schema types | BreadcrumbList, Organization, WebPage, WebSite |
| FAQ schema | No |
| Question headings | 2 |
| Named author | None |
| Headings (H2, H3) | 6, 4 |
| Images | 11 |
| Published | 2020-07-21 |
| Last modified | 2026-02-20 |
| Backlinks to the page | 0 |
| Referring domains | 0 |
| Domain rank | 39 of 100 |

The answers read no uncited page of the same type and group (0 candidates), so there is nothing to compare.

#### Not on our list, News article: www.dentistrytoday.com/leading-dental-labs-of-2026/

Captured 2026-10-14. Cited in 50 answers.

The question it was cited for:

- "Which dental lab is considered the best in the USA?"

| Measure | Value |
| --- | --- |
| Words | 1179 |
| Schema types | Article, BreadcrumbList, ImageObject, Organization, Person, WebPage, WebSite |
| FAQ schema | No |
| Question headings | 0 |
| Named author | Dentistry Today |
| Headings (H2, H3) | 8, 0 |
| Images | 23 |
| Published | 2026-07-06 |
| Last modified | 2026-07-06 |
| Backlinks to the page | 0 |
| Referring domains | 0 |
| Domain rank | 56 of 100 |

Pages read but not cited, same type and group:

| Page | Words | Schema types | Backlinks to the page | Domain rank |
| --- | --- | --- | --- | --- |
| www.beckersdental.com/dso-dpms/where-the-largest-dsos-stand-halfway-through-2025/ | Not measured | Not measured | 0 | 64 of 100 |
| www.beckersdental.com/dso-dpms/top-10-largest-dsos-headed-into-2025/ | Not measured | Not measured | 3 | 64 of 100 |
| www.beckersdental.com/uncategorized/9-largest-dsos-headed-into-2024/ | Not measured | Not measured | 0 | 64 of 100 |

This capture records the page at its observation time, not necessarily when the AI answered.

## The data

Page: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#methods

### The data

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#methods

> **What was measured, and how**
>
> 128 questions were asked. 384 answers were analysed.
>
> 3 samples were taken of each question. The index records one thing only: whether a firm's name appeared in an answer, with no estimates and no modelled traffic.

Details on what we measured and our data methodology.

- **384** answers
- **128** questions, 3 samples each
- **195** companies checked
- **gpt-5.1** model

#### Personas

##### The Sudden Toothache Sufferer

- Archetype: Emergency dental pain sufferer deciding whether to pull, root-canal, or wait out a throbbing tooth
- Age: 25-55
- Questions in this voice: 1
- Answers: 57

The questions in this voice:

- Where can I find a 24 hour dentist?

##### The Uninsured Bargain Hunter

- Archetype: Adult without dental coverage weighing Medicaid, dental schools, and payment plans against a looming bill
- Age: 30-60
- Questions in this voice: 4
- Answers: 66

The questions in this voice:

- Which dental providers in Texas offer Medicaid coverage?
- Does Aspen Dental accept Medicaid for adults?
- Which dental providers are covered by Michigan Medicaid?
- How do I make an appointment at UCLA School of dentistry?

##### The Worried Parent of a Young Child

- Archetype: Parent deciding when and how to get a toddler or young child dental care, including sedation choices
- Age: 25-40
- Questions in this voice: 1
- Answers: 57

The questions in this voice:

- Who is the best pediatric dentist in Louisville, KY?

##### The Image-Conscious Smile Seeker

- Archetype: Adult or teen weighing braces, Invisalign, whitening or veneers against a several-thousand-dollar price tag
- Age: 16-45
- Questions in this voice: 10
- Answers: 84

The questions in this voice:

- Which Invisalign company is the best?
- Who is the best cosmetic dentist in Las Vegas?
- Who is the best cosmetic dentist in Cleveland?
- What happens if I don't wear Invisalign for 2 weeks?
- What is the biggest complaint with Invisalign?
- What disqualifies you for Invisalign?
- What is the cheapest you can get Invisalign?
- Do dentists reshape teeth after Invisalign?
- What is the failure rate of Invisalign?
- How much should 4 months of Invisalign cost?

##### The Senior Facing Tooth Loss

- Archetype: Older adult deciding between dentures, implants and ongoing periodontal care on a fixed income
- Age: 55-80
- Questions in this voice: 2
- Answers: 60

The questions in this voice:

- Which company is the largest manufacturer of dental implants?
- Where is the least expensive place to get dental implants?

##### The Aspiring Dentist or Practice Investor

- Archetype: Student or professional deciding whether dental school or practice ownership is a sound financial investment
- Age: 20-45
- Questions in this voice: 2
- Answers: 60

The questions in this voice:

- How to sell dental practice to DSO?
- How much does a dentist make at Heartland Dental?

#### The 18 questions every persona asked

1. Who has the best reputation for dental implants?
2. Where is the best place to get dental work done?
3. Which dental DSO is the largest in the US?
4. Which dental lab is considered the best in the USA?
5. Which company provides the best dental insurance?
6. Who is better, affordable dentures or Aspen Dental?
7. What's the best rated dental insurance?
8. What is the cheapest place to get dental implants?
9. Where is the cheapest place to go to get dental implants?
10. Why are dentists stopping Delta Dental?
11. What is the largest dental chain in the US?
12. What is the best dental clinic in the USA?
13. Who competes with Aspen Dental?
14. Is Aspen Dental known for overcharging?
15. Are there any dentists open on Saturdays in Louisville, KY?
16. Why is Aspen Dental being sued?
17. Is Aspen Dental a chain?
18. Does Aspen Dental try to upsell?

#### Data methodology

- A company is "named" when an answer names it. We asked each question 3 times and counted every company named in every answer.

## All companies

Page: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#appendix

### Every company we checked

Page section: https://typeamedia.net/reports/ai-visibility-index-dentists/us/#appendix

> **Every firm in the map, listed**
>
> 195 firms were registered in the market map. 14 of the 195 registered firms appeared in the index.
>
> A firm can find its own row, from national chains such as Affordable Dentures & Implants down to single-office practices, and see whether its name appeared in any answer.

All 195 companies on the list, most mentioned first. DR is the domain rating of the company's own site. Mentions count every time the 384 answers name the company, so one answer can count more than once. The same list as JSON: the `landscape` field of https://agency.typeamedia.net/feeds/avi/dentists/us/q4-2026.

| Company name | Domain | Category | Size | DR | Mentions | Named by AI |
| --- | --- | --- | --- | ---: | ---: | --- |
| Aspen Dental | aspendental.com | Dso group | National |  | 134 | Yes |
| Affordable Dentures & Implants | affordabledentures.com | Dso group | National |  | 42 | Yes |
| Dental Care Alliance | dentalcarealliance.net | Dso group | Regional |  | 19 | Yes |
| Western Dental | westerndental.com | Dso group | National |  | 14 | Yes |
| Bright Now! Dental | brightnow.com | Dso group | Regional |  | 6 | Yes |
| Gentle Dental | gentledental.com | Dso group | National |  | 6 | Yes |
| Monarch Dental | monarchdental.com | Dso group | Regional |  | 5 | Yes |
| Comfort Dental | comfortdental.com | Dso group | National |  | 4 | Yes |
| Specialized Dental | specializeddental.com | General practice | Micro |  | 3 | Yes |
| Hylan Dental Care | hylandentalcare.com | General practice | Micro |  | 2 | Yes |
| InterDent | interdent.com | Dso group | National |  | 2 | Yes |
| Dentist in Louisville | dentistinlouisville.com | General practice | Boutique |  | 1 | Yes |
| Medix Dental | medixdental.com | General practice | Boutique |  | 1 | Yes |
| MyDental | mydental.org | General practice | Regional |  | 1 | Yes |
| ABC Children's Dentist | abcchildrensdentist.com | Pediatric | Boutique |  | 0 | No |
| ABQ Orthodontics | abqorthodontics.com | Orthodontics | Micro |  | 0 | No |
| Absolute Dental | absolutedental.com | Dso group | National |  | 0 | No |
| Advanced Dental Care | adc-fl.com | Dso group | National |  | 0 | No |
| Advanced Dental Care of Round Rock | adcroundrock.com | General practice | Micro |  | 0 | No |
| Affordable Dental Care | affordabledentalcare.com | General practice | Micro |  | 0 | No |
| Agave Dental Care Northeast | agavedentalcarenortheast.com | General practice | Micro |  | 0 | No |
| All Beautiful Smiles | allbeautifulsmiles.com | Cosmetic | Boutique |  | 0 | No |
| Anchored Orthodontics | anchoredorthodontics.com | Orthodontics | Micro |  | 0 | No |
| Arkansas Maxillofacial & Oral Surgery | arkansasmaxoralsurgery.com | Oral surgery | Boutique |  | 0 | No |
| Arthur Glosman DDS | arthurglosmandds.com | Cosmetic | Boutique |  | 0 | No |
| Austin Oral Surgery | austinoralsurgery.com | Oral surgery | Boutique |  | 0 | No |
| Bay Oral Surgery | bayoralsurgery.com | Oral surgery | Micro |  | 0 | No |
| Beachwood Dental | beachwooddental.com | General practice | Micro |  | 0 | No |
| Bel Drive Dental | beldrivedental.com | General practice | Micro |  | 0 | No |
| Ben Cagee, DDS | bencagee.com | General practice | Micro |  | 0 | No |
| Boca Dentique | bocadentique.com | Cosmetic | Micro |  | 0 | No |
| Brace Place Naples | braceplacenaples.com | Orthodontics | Micro |  | 0 | No |
| Braces Braces | braces-braces.com | Orthodontics | Boutique |  | 0 | No |
| Braces FL | bracesfl.com | Orthodontics | Micro |  | 0 | No |
| Braces on Broad | bracesonbroad.com | Orthodontics | Micro |  | 0 | No |
| Bright Dental Milwaukee | brightdentalmke.com | General practice | Micro |  | 0 | No |
| Bronx Dental Spa | bronxdentalspa.com | Cosmetic | Regional |  | 0 | No |
| Brookside Dental Care | brooksidedentalcare.net | General practice | Micro |  | 0 | No |
| California Society of Dental Assistants | csda.com | Dentistry adjacent | Micro |  | 0 | No |
| Capital Dental Group | capitaldentalgroup.com | Dso group | Boutique |  | 0 | No |
| Castle Rock Dentist | castlerockdentist.com | General practice | Regional |  | 0 | No |
| Catholic Charities Fort Worth Dental Clinic | ccfwdentalclinic.com | Health system clinic | Micro |  | 0 | No |
| CDI Ohio | cdiohio.org | Dentistry adjacent | Boutique |  | 0 | No |
| Centerville OH Dentist | centervilleohdentist.com | General practice | Micro |  | 0 | No |
| Charles Drew, DDS | charlesdrew.com | General practice | Boutique |  | 0 | No |
| Chicago Pediatric Dentistry & Orthodontics | chicagopedoortho.com | Pediatric | Boutique |  | 0 | No |
| Children's Dent | childrensdent.com | Pediatric | Boutique |  | 0 | No |
| Children's Dental Care of Michigan | childrensdentalcaremi.com | Pediatric | Micro |  | 0 | No |
| Cleveland Downtown Dental | clevelanddowntowndental.com | General practice | Micro |  | 0 | No |
| Cleveland Smile Center | clevelandsmilecenter.com | Cosmetic | Regional |  | 0 | No |
| Comfort Plus Family Dental | comfortplusfamilydental.com | General practice | Micro |  | 0 | No |
| Cor Dental Group | cordentalgroup.com | General practice | Micro |  | 0 | No |
| Cornerstone Dental Missoula | cornerstonedentalmissoula.com | General practice | Micro |  | 0 | No |
| Davis and Dingle | davisanddingle.com | General practice | Boutique |  | 0 | No |
| Dental Aid | dentalaid.org | Health system clinic | Boutique |  | 0 | No |
| Dental Associates | dentalassociates.com | Dso group | Regional |  | 0 | No |
| Dental Clinic of Marshfield | dentalclinicofmarshfield.com | General practice | Boutique |  | 0 | No |
| Dental Delite | dentaldelite.com | General practice | Micro |  | 0 | No |
| Dental Dreams | dentaldreams.com | Dso group | National |  | 0 | No |
| Dental Implant Center of Colorado | diccolorado.com | Oral surgery | Boutique |  | 0 | No |
| Dental Specialty Florida | dentalspecialtyflorida.com | Unknown | Boutique |  | 0 | No |
| Dentistry and Braces | dentistryandbraces.com | General practice | Boutique |  | 0 | No |
| Dentists of Lake Charles | dentistsoflakecharles.com | General practice | Micro |  | 0 | No |
| Dentists of Washington Park | dentistsofwashingtonpark.com | General practice | Boutique |  | 0 | No |
| Denver Highlands Dentist | denverhighlandsdentist.com | General practice | Micro |  | 0 | No |
| Dr. John Russo | drjohnrusso.com | General practice | Micro |  | 0 | No |
| Dr. Ross Dixon | drrossdixon.com | General practice | Micro |  | 0 | No |
| DRC Family Dentistry | drcfamilydentistry.com | General practice | Boutique |  | 0 | No |
| DSMPD | dsmpd.com | Unknown | Micro |  | 0 | No |
| Elite Dental FW | elitedentalfw.com | General practice | Micro |  | 0 | No |
| Emergency Dentist 247 | emergencydentist247.com | Emergency | Boutique |  | 0 | No |
| Ethos Modern Dental | ethosmoderndental.com | General practice | Boutique |  | 0 | No |
| Fairfax Dental Group | fairfaxdentalgroup.com | General practice | Boutique |  | 0 | No |
| Family Dental Center | familydentalcenter.org | General practice | Micro |  | 0 | No |
| Family Dental Health | fdhonline.com | Dso group | Regional |  | 0 | No |
| Florida Oral & Maxillofacial Surgery | flocoms.com | Oral surgery | Boutique |  | 0 | No |
| Floss Dental | flossdental.com | Dso group | Boutique |  | 0 | No |
| Foley Dental Associates | foleydentalassociates.com | General practice | Regional |  | 0 | No |
| Fresno Oral Surgery | fresnooralsurgery.com | Oral surgery | Boutique |  | 0 | No |
| Gentle Smiles of Colorado | gentlesmilesofcolorado.com | General practice | Micro |  | 0 | No |
| Georgia OMS | georgia-oms.com | Oral surgery | Micro |  | 0 | No |
| Good Smiles | goodsmiles.com | General practice | Boutique |  | 0 | No |
| Grand Blanc Pediatric Dentistry | grandblancpd.com | Pediatric | Micro |  | 0 | No |
| Greater Houston Orthodontist | greaterhoustonorthodontist.com | Orthodontics | Micro |  | 0 | No |
| Gupta Smile Studio | guptasmilestudio.com | Cosmetic | Boutique |  | 0 | No |
| Hamlin Pediatric Dentistry | hamlinpediatricdentistry.com | Pediatric | Micro |  | 0 | No |
| Harbour Dental Care | harbourdental.care | General practice | Boutique |  | 0 | No |
| Harmon Dental Center | harmondentalcenter.com | General practice | Micro |  | 0 | No |
| HealthPartners | healthpartners.com | Health system clinic | National |  | 0 | No |
| Heritage Dental Center | heritagedentalcenter.com | General practice | Boutique |  | 0 | No |
| Heritage Dentistry SC | heritagedentistrysc.com | General practice | Boutique |  | 0 | No |
| Holmestown Commons Dental Care | holmestowncommonsdentalcare.com | General practice | Micro |  | 0 | No |
| HOSA OMS | hosaoms.com | Oral surgery | Boutique |  | 0 | No |
| House of Orthodontia | houseoforthodontia.com | Orthodontics | Micro |  | 0 | No |
| Houston Kids DDS | houstonkidsdds.com | Pediatric | Micro |  | 0 | No |
| ICHS | ichs.com | Health system clinic | Boutique |  | 0 | No |
| Irvine Smiles Dental | irvinesmilesdental.com | General practice | Micro |  | 0 | No |
| Jane Pauley Community Health Center | janepauleychc.org | Health system clinic | Boutique |  | 0 | No |
| Jefferson Dental Clinics | jeffersondentalclinics.com | Dso group | Regional |  | 0 | No |
| Johns Hopkins Medicine | hopkinsmedicine.org | Health system clinic | National |  | 0 | No |
| Kentucky OMS | kentuckyoms.com | Oral surgery | Micro |  | 0 | No |
| Kids Teeth | kidsteeth.com | Pediatric | Micro |  | 0 | No |
| LA Dental Center Covington | ladentalcentercovington.com | General practice | Micro |  | 0 | No |
| LA Dental Center Houma | ladentalcenterhouma.com | General practice | Micro |  | 0 | No |
| Lafayette Modern Dentistry | lafayettemoderndentistry.com | General practice | Micro |  | 0 | No |
| Lane DDS | lanedds.com | General practice | Regional |  | 0 | No |
| Larchmont Dentists | larchmontdentists.com | General practice | Micro |  | 0 | No |
| Lexington Dental | lexingtondental.com | General practice | Micro |  | 0 | No |
| Lifestyle Dental Jax | lifestyledentaljax.com | General practice | Boutique |  | 0 | No |
| Liles Smiles Pediatric Dentistry | lilessmiles.com | Pediatric | Micro |  | 0 | No |
| Little Rock Family Dental Care | lrfamilydentalcare.com | General practice | National |  | 0 | No |
| Lone Star Kids DDS | lonestarkidsdds.com | Pediatric | Regional |  | 0 | No |
| Manatee Kids Dentist | manateekidsdentist.com | Pediatric | Micro |  | 0 | No |
| Marana Dental Care | maranadentalcare.com | General practice | Micro |  | 0 | No |
| Marina Tooth Fairy | marinatoothfairy.com | Pediatric | Micro |  | 0 | No |
| MD Center OMS | mdcenteroms.com | Oral surgery | Micro |  | 0 | No |
| Memphis Smile Designs | memphissmiledesigns.com | Cosmetic | Micro |  | 0 | No |
| Merit Dental | meritdental.com | Dso group | Regional |  | 0 | No |
| Midlands OMS | midlandsoms.com | Oral surgery | Boutique |  | 0 | No |
| Mint 32 Dental | mint32dental.com | General practice | Boutique |  | 0 | No |
| Murray Hill Family Dental | murrayhillfamilydental.com | General practice | Micro |  | 0 | No |
| My Colorado Springs Dentist | mycoloradospringsdentist.com | General practice | Boutique |  | 0 | No |
| My Dentist Smile | mydentistsmile.com | General practice | Boutique |  | 0 | No |
| My Downtown Braces | mydowntownbraces.com | Orthodontics | Micro |  | 0 | No |
| My Dr. Dental | mydrdental.com | General practice | Regional |  | 0 | No |
| My Family Dental Care | myfamilydentalcare.com | General practice | Regional |  | 0 | No |
| My Fusion Dental | myfusiondental.com | General practice | Boutique |  | 0 | No |
| My NuLife Dental | mynulifedental.com | General practice | Micro |  | 0 | No |
| My Orthodontist NC | myorthodontistnc.com | Orthodontics | Boutique |  | 0 | No |
| My Smile HQ | mysmilehq.com | Cosmetic | Micro |  | 0 | No |
| Naples Dental and Wellness | naplesdentalandwellness.com | General practice | Micro |  | 0 | No |
| Nashville Dental Care | nashvilledc.net | General practice | Boutique |  | 0 | No |
| Near Me Dental | nearmedental.com | General practice | Regional |  | 0 | No |
| North Powers Modern Dentistry | northpowersmoderndentistry.com | General practice | Micro |  | 0 | No |
| Now Dentistry | nowdentistry.com | General practice | Boutique |  | 0 | No |
| OM Facial Surgery | omfacialsurgery.com | Oral surgery | Micro |  | 0 | No |
| On The Go Braces | onthegobraces.com | Orthodontics | Micro |  | 0 | No |
| Open and Affordable Dental | openandaffordable.com | Dso group | Regional |  | 0 | No |
| Oral Surgeon in Utah | oralsurgeoninutah.com | Oral surgery | Micro |  | 0 | No |
| Oral Surgeon Oklahoma | oralsurgeonoklahoma.com | Oral surgery | Boutique |  | 0 | No |
| Oral Surgery Associates Charlotte | oralsurgeryassociatescharlotte.com | Oral surgery | Micro |  | 0 | No |
| Ortho WNY | orthowny.com | Orthodontics | Boutique |  | 0 | No |
| Osuna Dental Care | osunadentalcare.com | General practice | Micro |  | 0 | No |
| Pacific Max Center | pacificmaxcenter.com | Oral surgery | Boutique |  | 0 | No |
| Park Slope Dental Arts | parkslopedentalarts.com | General practice | Micro |  | 0 | No |
| PDG Orlando | pdgorlando.com | Pediatric | Boutique |  | 0 | No |
| Pediatric Dentist | pediatric-dentist.net | Pediatric | Micro |  | 0 | No |
| Pediatric Dentistry CT | pediatricdentistryct.com | Pediatric | Micro |  | 0 | No |
| Pediatric Dentistry MN | pediatricdentistrymn.com | Pediatric | Regional |  | 0 | No |
| Portland Children's Dentistry | portlandchildrensdentistry.com | Pediatric | Micro |  | 0 | No |
| Precision Dental NYC | precisiondentalnyc.com | General practice | Boutique |  | 0 | No |
| Priority Emergency Dental | priorityemergencydental.care | Emergency | Boutique |  | 0 | No |
| Progressive Dental Concepts | progressivedentalconcepts.com | General practice | Micro |  | 0 | No |
| Reno Dental Care and Orthodontics | renodentalcareandorthodontics.com | General practice | Boutique |  | 0 | No |
| Rhodes Family Dental | rhodesfamilydental.com | General practice | Micro |  | 0 | No |
| Risinger Orthodontics | risingerortho.com | Orthodontics | Micro |  | 0 | No |
| RiverStone Health | riverstonehealth.org | Health system clinic | Boutique |  | 0 | No |
| Same Day Dental | samedaydental.com | Emergency | Boutique |  | 0 | No |
| San Antonio Ortho | sanantonioortho.com | Orthodontics | Regional |  | 0 | No |
| San Francisco Dental Care | sanfranciscodentalcare.com | General practice | Micro |  | 0 | No |
| Scottsdale Smile | scottsdalesmile.com | Cosmetic | Boutique |  | 0 | No |
| Scripps Dental Care | scrippsdentalcare.com | General practice | Regional |  | 0 | No |
| Seattle OMS | seattleoms.com | Oral surgery | Boutique |  | 0 | No |
| Signal Butte Dentistry | signalbuttedentistry.com | General practice | Micro |  | 0 | No |
| Sioux Falls Smiles | siouxfallssmiles.com | General practice | Boutique |  | 0 | No |
| Siouxland Oral Surgery | siouxlandoralsurgery.com | Oral surgery | Boutique |  | 0 | No |
| Smile Castle | smilecastle.com | Pediatric | Micro |  | 0 | No |
| Smile DMD | smiledmd.com | General practice | Micro |  | 0 | No |
| Smile Right Braces | smilerightbraces.com | Orthodontics | Micro |  | 0 | No |
| Smiles by Dr. Robin | smilesbydrrobin.com | General practice | Boutique |  | 0 | No |
| Smiles Today Dental | smilestodaydental.com | General practice | Micro |  | 0 | No |
| Specialty Smiles | specialtysmiles.com | General practice | Micro |  | 0 | No |
| Spectrum Health Systems | spectrumhs.org | Health system clinic | National |  | 0 | No |
| Spokane Valley Dental | spokanevalleydental.com | General practice | Micro |  | 0 | No |
| Sycamore Dental | sycamoredentaltx.com | General practice | Micro |  | 0 | No |
| Taylor Dental Group | taylordentalgroup.com | Dso group | Boutique |  | 0 | No |
| The Best Braces | thebestbraces.com | Orthodontics | Boutique |  | 0 | No |
| The Braces Place | thebracesplace.com | Orthodontics | Micro |  | 0 | No |
| The Dentists Choice | thedentistschoice.com | General practice | Micro |  | 0 | No |
| The Dentists for Kids | thedentistsforkids.com | Pediatric | Micro |  | 0 | No |
| The Dentists Omaha | thedentistsomaha.com | General practice | Boutique |  | 0 | No |
| The Meadows Dental Care | themeadowsdentalcare.com | General practice | Micro |  | 0 | No |
| The Mill Dental Care | themilldentalcare.com | General practice | Micro |  | 0 | No |
| The Reno Dentist | therenodentist.com | General practice | Boutique |  | 0 | No |
| Timber Dental | timberdental.com | General practice | Regional |  | 0 | No |
| TLC Dentistry | tlcdentistry.net | General practice | Micro |  | 0 | No |
| Triad Dentistry | triaddentistry.com | General practice | Boutique |  | 0 | No |
| Uniqa Dental | uniqa.dental | General practice | Micro |  | 0 | No |
| West Henderson Dental | westhendersondental.com | General practice | Boutique |  | 0 | No |
| Where Smiles Grow | wheresmilesgrow.com | Pediatric | Boutique |  | 0 | No |
| White Bird Clinic | whitebirdclinic.org | Health system clinic | Boutique |  | 0 | No |
| Wild About Smiles | wildaboutsmiles.com | Pediatric | Boutique |  | 0 | No |
| WVU Dental Care | wvudentalcare.org | Dentistry adjacent | Regional |  | 0 | No |
| Your Child's DDS | yourchildsdds.com | Pediatric | Boutique |  | 0 | No |
| Your Dental Clinic | yourdentalclinic.org | General practice | Boutique |  | 0 | No |

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